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6 Reasons to Sleep Like an A-Lister on ‘cloudten’ Luxury Bedding



6 Reasons to Sleep Like an A-Lister on ‘cloudten’ Luxury Bedding
6 Reasons to Sleep Like an A-Lister on ‘cloudten’ Luxury Bedding

cloudten Photo Courtesy of cloudten

In a marketplace that can be ambivalent about purchasing luxury goods, particularly among Millennials and the Gen Z set, one game-changing bedding brand—cloudten—is garnering more than its fair share of A-List attention. Beyond an array of performance athletes like tennis pro Genie Bouchard, NFL Hall of Fame wide receiver Terrell Owens and the United States Olympic gold-medalist swimmer Ryan Lochte reportedly basking in this uber-premium bedding, throngs of wealthy celebrities, international models and musicians like Miley Cyrus, Post Malone and Third Eye Blind are slumbering with cloud just the same.

It’s no surprise that such high caliber clientele are choosing to lay their heads on cloudten given the company’s sleep products are notoriously made from ethically and sustainably-crafted Egyptian Cotton—a material long-revered as the apex of bedding luxury. But, even so, all Egyptian Cotton goods are not created equal, and this company strives to go the extra mile to ensure satisfaction.

In fact, according to Zack Holland, cloudten Co-Founder, CMO and brand designer, “Even after our products are imported, they undergo a stringent hand-quality check where only the absolute best pieces are sent to customers. We never chemical-wash our small batch-crafted bedding, but instead use a proprietary system to reach what we firmly believe to be the perfect mix of soft, sturdy and cool.”

And “cool” is the right word, both literally and figuratively. While cloudten’s luxury bedding is enjoyed by people of all ages, this accessible and informal personal brand is making a notable mark. They do an especially good job of reaching young professionals who are ready to upgrade their home situation—from college-owned and parent-purchased products to easy, worthwhile and tangible investments of their own.

As to why cloudten is resonating so well in today’s innovation-laden marketplace, surely Holland’s modern branding methodologies focused on quality content that “breaks the noise” deserves much credit. When asked for specifics on that front, he provided insight on several key strategies distinguishing the brand from others in the space. Regarding this, Holland shared the following approaches:

1. Price transparency:
Our same price, any size bed model is completely unique in the industry and speaks to our desire to be authentic and honest throughout our approach. We don’t advertise our twin price, and then gouge customers for twice that amount on a normal Queen or King purchase. What you see is what you pay.

2. Streamlined selections. At cloudten, we intentionally don’t overwhelm customers with hundreds of options and design variations. Instead, we selected two different, yet incredible, material options in Percale and Sateen Egyptian Cotton, and work with five designer-selected colorways. We choose to focus on quality through a tasteful selection of options instead of simply throwing anything onto the market.

3. Image is everything. A very real difference between cloudten and other brands on the market is our youthful, modern branding and marketing choices that offer a much-needed jolt of lighthearted fun and sexiness to an otherwise dull and outdated market.

4. Redefining ingenuity. cloudten as a brand is focused on disrupting an industry whose so-called “innovators” simply took the same interior design-focused bedroom photography and placed it on Instagram. Starting with bedding but with full plans to expand to everything that speaks to “end of day comfort,” we are taking a purchase-necessity and making it a fun and involved process from social media and customer interaction to influencer collaborations.

5. Obsessive customer care. cloudten has a customer-always-first approach to customer service. It’s why we offer an industry-longest 100-night trial, where customers can return their bedding for any reason if they don’t love it (which very few choose to do). Our customer support team is world-class and available to help customers with decisions or problems 24/7 through phone, email or chat on our site.

Must Read: Is Sony’s Venom bad? Early reactions are in!

6. Authentic eco-consciousness. The bedding industry is definitely turning an eye to sustainability as it finally comes under the same customer demand as clothing has for a while now. Luckily, cloudten had sustainability and manufacturing ethics as a core of our business from the beginning. Produced in a facility running exclusively on clean bio-steam, never using chemicals throughout our washing process, and only working with facilities with minimum wage, maternity leave and paid time off have been crucial to us, despite lower margins as a result.

Beyond Holland’s own branding prowess, cloudten is owned and operated by two other innovators who have greatly facilitated the company’s rapid growth and success: Co-CEO’s Margarita and Igor Poluyko. They are both veterans of the bedding industry, operating the world’s highest-selling bedding brand Mellanni Fine Linens–ostensibly Amazon’s leading bedding brand with over 40,000 positive reviews on that platform, alone. Their combined product and fulfillment knowledge, as well as obsession with world-class customer service, perfectly complement Holland’s out-of-the-box branding style and forward thinking marketing techniques.

Brilliant branding aside, the product must, of course, stand on its own merit…and it does. I’ve personally tested one of the company’s bedding bundles and marveled not only about the apparent quality and comfort but also, performance-wise, the temperature-control…a grave shortcoming for many sheet sets. In addition to their Percale Sheet options that are crisp, lightweight and stonewashed for a stay-cool matte finish, on the silkier side they have an Amora Sateen Sheet Set bundle. Billed as “an entire sleep experience built for today’s true bed lover,” this all-in-one solution features soft, smooth, and weighted luxury sheets, two cool pillowcases, and a fluffy, buttery duvet cover that boast 100 percent hyper-combed, long-staple Egyptian Cotton. I personally enjoy intentional weighting of sheets, though if lighter is preferred the Percale option is a great alternative.

As to some of the company’s near-and-long-term goals, Holland revealed that, in the short term, the company aims to continue adding modern options to its customers, such as sets without top sheets, while maintaining a focus on insane product quality. For the long term, he divulged that cloudten “will evolve into a brand known for everything you’d like to have near you at the end of a long day–from candles and bedtime clothing to a few other fun surprises we have in mind. We will also continue to collaborate and work with the world’s leading performance athletes and influence-wielders to push the trend-forward brand toward the forefront of modern thought.” It’s certainly a strategy that’s indubitably delivered thus far.

It’s curious that the average person spends one-third of their lives in bed—yet hesitates to make dramatic improvements to the overall experience, according to Holland. Perhaps cloudten actually challenging the stagnant ideals of an age-old industry will change that.

“We have an authentic mission at cloudten to make buying bedding fun and sexy so that can really get people excited about buying a textile product,” Holland said. In my estimation, this shrewd and sumptuous lifestyle-minded sleep brand can make this dream a reality.


As the Executive Editor and Producer of “The Luxe List,” Merilee Kern is an internationally-regarded consumer product trends expert and hospitality industry voice of authority—a travel, dining, leisure and lifestyle expert who spotlights noteworthy marketplace innovations, change makers, movers and shakers. She reports on exemplary travel destinations and experiences, extraordinary events and newsworthy products and services across all categories. Reach her online at, on Twitter at, on Facebook at and on Instagram at

Some or all of the accommodations(s), experience(s), item(s) and/or service(s) detailed above may have been provided or arranged at no cost to accommodate this review, but all opinions expressed are entirely those of Merilee Kern and have not been influenced in any way.

Must Read: Conversation Marketing Hacks: 8 Ways to ‘Speak Human’ and Change the Game

Product Reviews

Top Reasons Why You Need Mobile App Reviews



App Reviews

The mobile apps have revolutionized the digital age and have brought everything on our fingertips; be it shopping, ticket booking, food order, or anything else. It has made it inevitable for a business to include a mobile app in their marketing strategy.

There is no doubt in the fact that for achieving app success, the mobile product and your brand reputation needs to be handled attentively. In general, mobile app reviews services are required to determine app visibility, boost conversion rates, guide purchasing behavior, and to improve the product.

As per a study, about 63% of companies collect and implement the feedback received from the mobile app reviews. Hence, grabbing positive mobile app reviews have become a significant part while curating the plans.

Let’s deep dive into the factors that make mobile app reviews services a crucial part of every app.

Why Are Mobile App Reviews Vital?

Nowadays, the growth of any business is directly related to the customers’ feedback and mobile app reviews can help your brand to attain trust and the required authority in the marketplace.

1. Increase Conversion Rate

According to a study, apps with 4.5-5 rating attracts the highest number of reviews, which in turn gives the user a hope that the app is reliable can be trusted. Many of the users prefer to read app reviews before going for the download. Therefore, healthy app reviews significantly drive the conversion rate.

The following are the key factors that help you be a trusted brand:

  • Engage with the user who files negative feedback.
  • Always revert to a negative review.
  • Acknowledge the users who have regularly use the app and leaves positive reviews.

Read More: Top 15 Things to Consider When Choosing an Online Newspaper App

2. Multiplies The App Revenue

The reviews left by the user on any app is an excellent insight that describes a lot and accordingly, the app owner can easily influence the purchasing behavior of the app users. Once the users start to purchasing the services of an app, the revenue is bound to swell considerably.

In the last quarter of 2018, the global app revenue reached a staggering figure of $19.5 Billion, which represents a 16.9 percent year-over-year increase from the year-ago quarter.

3. Determines App’s Visibility

When the app is launched, it remains invisible for a certain period. With the improvement in the app rank, the number of downloads also increases and to gain that ranking, it’s crucial to have higher total and positive reviews.

The other way to get a better ranking in the app store is to go for App store optimization (ASO). There are many guides on the ASO that can give the app the much-needed push.

Read More: Nvidia Intros Turing-powered Titan RTX

4. Improves The Product

Every app owner tries to roll out the best version of his app, still, there are many aspects that are lost in the extensive process of the mobile app development. Therefore, to fill that gap, getting an idea from the app reviews is a wise idea.

As per a survey, about 63% of companies duly consider their user reviews and implement the feedback accordingly. It also saves the app from getting negative reviews in the future.

5. Support Community

Every app developer dream is to get good reviews and rating on the app store. It further paves the way for a strong support community. If an app has a community where the users can put forward their views, it will be remarkable for the app growth.

Read More: Facebook Bug Exposed up to 6.8M Users’ unposted Photos to Apps

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Tips For Buying a Rugs and Carpets In a Rug Sale



Tips For Buying a Rugs and Carpets In a Rug Sale

4th July is just about to come and it is the best time to shop expensive items just like a handmade area rug, chandelier, Beautiful Furniture, wedding clothes, etc. There is a possibility that you are using the same style for a long time and now you get bored with it. Handmade carpets and rugs are known for its intricate design, “One of a kind” pattern and beautiful vibrant colors.

This is the simplest way to add charm and coziness space. Are you looking to replace your old carpet with the new one or want to buy an exclusive handmade area rug online? As we know that handmade area rugs are expensive. Everyone wants to take it but they cannot buy due to the high price. 4th July is the birthday of Americans, and it is the biggest holiday. People celebrate this day by organizing parties, by shopping their favorite things because most of the websites provide Sale or discounts on the handmade area rug and other appeals. So you can find beautiful “One of a kind” handmade rug at a very reasonable price range.

You can shop from Rugs and Beyond because they are providing huge discounts on exclusive “One of a kind” handmade carpets.

When do the 4th July rug sale starts?

You may think that many of the best 4th of July sales would be starting on the 4th of July weekend, right? Well, not exactly.

Just like Black Friday, Cyber Monday, and Labour Day, online e-tailers are starting their discounts earlier and Rugs and Beyond is one of those. Rugs and Beyond already has started 4th of July sale from today and it is valid till 8th July 23.59pm Sharp.

How can you get huge discounts?

Rugs and Beyond is offering a coupon forum special discount on 4th of July 2019. They have mentioned coupon code on top of the home page. You can apply the coupon code while adding your product into the cart. You can also shop from 4th July Rug Sale offer on Rugs and Beyond and can get up to 50% off.

Now find two best carpets on Rugs and Beyond which is ideal for 4th of July-

Bluish Central Medallion Handknotted Silk Carpet:

Bluish Central Medallion is a hand-knotted area rug which is made in pure mulberry silk. This is the finest quality of silk. The warp and weft both are in pure silk. The ground of this area rug is in dark navy blue color and center of the rug contains medallion pattern. This is “One of a kind” and one of the most beautiful carpets from Rugs and Beyond silk carpet collection. It contains a medallion Kashan pattern which is originated from Persia in the 15th century.

Rouge Bagh Carpet:

Rouge Bagh carpet which is made in pure New Zealand wool and cotton material. It is a large area rug which is suitable for a living room, a bedroom as well as for a dining room.

The ground of this rug is in vibrant red and pattern is made in sky blue, yellow and navy blue color with floral pattern. This rug contains a diamond medallion pattern in the center of the rug. It is highly durable and 100% hand washable.

So, shop beautiful handmade carpets and rugs from Rugs and Beyond and find huge discounts on your favorite carpets.

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big devices

Google Pixel 3XL Review: Best smartphone camera now comes with a revolutionary feature!



Google Pixel 3XL Review: Best smartphone camera now comes with a revolutionary feature!

The smartphone war just got better towards the end of 2018 when Google finally unveiled its next-generation Pixel versions in the form of Pixel 3 and 3XL, last month. But as is always the case, the priority is always of the higher one, so here too, the focus will remain only on the Pixel 3XL.

Google is surely a great software company and that’s the reason it amazed the world back in 2016 when the first Pixel phone was launched with just a single rear camera, which was capable of taking astonishing and excellent pictures of professional quality! And now in 2018, the Pixel camera is considered a standard for comparison (although Apple’s iPhones and Samsung’s Note series are also there, with great camera features and breathtaking pictures).

But speaking in a genuine way then a phone should be capable for doing everything, not just photography, right?

And here, it will be interesting to see whether or not Google’s Pixel 3XL is worth what it meant to be, for a day’s tasks and a bit more.

Design, Display, and Connectivity

The flagship phone comes with a huge QHD+ OLED display of 6.3inch, with an aspect ratio of 18.5:9, having a pixel density of 523 PPI. It’s protected by Corning Gorilla Glass 5, has a super contrast ratio of 100,000: 1, and also comes with the Always-on display feature. And yes, the infamous notch is also there, which is really big, but really not a huge deal.

The whole frame is made of aluminum plus hybrid coating. The phone has a finishing of soft-touch glass on the back which feels extremely, very premium and expensive too, of course. It is glass but you won’t feel it that way; also both the front and back are Gorilla Glass protected. Further, the phone is now IP68 water and dust resistant too, which means no worries for your rainy days, or when you are underwater, or when you get stuck in a heavily polluted area.

On the bottom, there is the USB Type-C port for fast charging, while there are 3 mics located on the bottom and top sides. Interestingly for enhancing the audio, Google has now provided two dual front-firing stereo speakers towards the bottom of the device.

The phone may feel heavy to some, as it weighs around 184kg, but that may not turn out to be a significant distraction or something.

One thing that Google didn’t actually reveal at the time of Pixel 3XL’s (and also Pixel 3) launch was that despite being a Single nano-SIM device, it’s got the functionality of the e-SIM (which was earlier showcased in Apple’s iPhone XS and XS Max also). So, this implies that those who are habitual of using two numbers won’t be disappointed with the new Pixel since it offers the option of using dual SIMs.

For keeping the performance durable, there is a 3,430mAh battery with Qi Wireless charging support and is fast-charge enabled.

Now, coming to the big part of the performance itself, then the Pixel 3XL comes with the latest Qualcomm Snapdragon 845 octa-core chipset which is blazing fast and can go through the multitasking smoothly. There is also Pixel Visual Core (something added by Google to enhance the performance to a greater extent), and the Titan M Security Module for protecting your personal data.

When it comes to graphics then there is also the latest Adreno 630 GPU inside which when combined with the chipset, can deliver any desired task, especially intensive gaming.

Coming onto connectivity options then the device has USB Type-C port, Wi-Fi, NFC, GPS, Bluetooth 5.0 + LE, Google Cast, GLONASS, Galileo, and BeiDou. But there’s a sad news for music lovers as Google has also done away with the beloved 3.5 mm audio jack. So, you will be left a bit dejected, but an alternative has been provided for that in the box.

Sensors on the phone include Active Edge, Magnetometer, Barometer, the Fingerprint sensor for unlocking the phone, Proximity/Ambient light sensor, Accelerometer, Gyrometer, Android Sensor Hub and Advanced x-axis haptics for sharper/defined response.

The Android platform is of the latest Android Pie 9.0 operating system, and since it’s a Google phone itself, you won’t have to worry about security and upcoming updates at all. Storage options come with 4GB of RAM and 64GB of internal capacity, and another one with 4GB of RAM and 128GB of inbuilt capacity.

In the box, you will get the phone, with Quick Switch Adaptor, USB-C to USB-C cable, Pixel USB-C earbuds, USB-C to 3.5mm headphone adaptor, SIM tool, and a Quick Start Guide.

Pixel 3XL Camera: Mighty conqueror

Now comes the part for which you have read this article to this point. And without any pinch of doubt, hands down to Google, again. Pixel 3XL camera takes the mobile/smartphone photography to a great level by adding software tweaks, being capable of fantastic image processing.

The phone comes with a 12.2MP single-rear dual-pixel camera, with autofocus + dual pixel phase detection. There is also OIS + EIS, spectral and flicker sensor. The camera has an aperture of f/1.8, so more light can come in the picture, which also means great image quality. Talking about the actual performance of the camera then you might have seen the results online of what it can really do. And that’s factually true about the Pixel 3XL camera. HDR and HDR+ processing has also improved while portraits are having more edge-to-edge details now, and they really look fantabulous.

The rear camera can shoot videos in 1080p (Full HD) at 30fps, 60fps, and 120fps, while 720p (HD) can be shot at 30fps, 60fps, and 240fps. It can also shoot 4K video at 30fps. Google should have included 60fps option for 4K also since the feature is there in other flagships already. iPhone XS Max is the best to do that.

Coming towards the front, then Google has done something impressive by adding dual-cameras. The best thing is the wide-angle feature that allows you to have more people while taking a selfie. Both the cameras are of 8MP each, with one being a telephoto lens. The wide-angle lens’s aperture is f/2.2 while the telephoto lens’s aperture is f/1.8.

More: Google is Bringing a new $685M green data center in Denmark

The dual-front cameras also support portrait shots and which are impressive, no doubt and also support AR stickers, and VR functionality too.

The front cameras can shoot videos in 1080p at 30fps, 720p at 30fps, and 480p at 30fps.

In many online video comparisons, the Pixel 3XL beat the hell out of many premium phones by delivering exceptional photo quality.

And yes, one feature which just got officially added recently is the Night Sight mode, which needs no further introduction since its impressiveness has been seen by everyone, worldwide. When you switch to this mode in very low light and it’s just not possible to find anything, then the Night Sight creates magic by giving you the picture which looks like you captured it in a normal lighting condition!

Night Sight mode on Pixel 3XL

Night Sight mode on Pixel 3XL. Image Source:

It has made a huge and vast difference to low-light photography. Well, the Night Sight mode has been made available on previous Pixel 2 phones too now and also, many mobile developers have come up with Google Camera’s Night Sight ported app. You can literally take the same low-light pictures by any other phone’s camera by installing the ported Google camera’s latest modded app.

Because it’s the software that enables the Pixel 3XL’s camera to take mindboggling pictures, so many developers are able to create their own Google camera-based software; although they are ported.


Google has definitely increased the level of details as far as the cameras are concerned and the Pixel 3XL also comes with the latest Android OS too with all the features. Though it’s not guaranteed that everyone will be going for it, it’s evident that those who will, won’t be thinking twice because it’s simply too good, while still looking elegantly simple.

The slightly good thing, if not very good, is that it costs less than the new iPhones, but still being a flagship device it’s only for those who really want to have a Googe phone experience. If you’re already having Pixel 2XL, then you won’t find it actually necessary to upgrade to Pixel 3XL.

Price in India

Pixel 3XL is now available in India also and especially on the online portal Flipkart. It will be available in three color variants of Just Black, Clearly White and newly introduced, Not Pink.

The 4GB model with 64GB capacity is available right now for Rs.83,000, while the 4GB variant with 128GB of internal storage will be available for Rs.92,000 since it’s not there in the stock yet.

More: Pixel phone camera will support external mics soon, Google says

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iPhone XS Max Review: A Stellar, Faster Phone with a Great Camera



iPhone XS Max Review: A Stellar, Faster Phone with a Great Camera

So, it’s been more than a month since the new iPhone released during the Apple’s Keynote event on September 12, 2018. And without any doubt, the highlight has been the most ‘elder version’ that is the iPhone XS Max. There were two other models too, being launched, but here I am just going to talk about ‘the bigger’ one.

There have been many reviews and opinions about this flagship, which you might have read or seen online, but here it will be a more detailed discussion and analytic affair about this latest premium device from Apple.

Design, Display, and Connectivity iPhone XS Max

The biggest improvisation that Apple probably did with the XS Max is the on protection quotient. It’s now officially IP68 water resistant and splash resistant, so no worries for your rainy days if you happen to be out of the house. And yes, it’s also dust resistant too. Other things include a fantastic finish which just looks so exceptionally beautiful (it just beats the Note 9 here, which I praised earlier in a review for that Samsung device).

Yes, there is no home button which has become a thing of the past now, even with the new iPad, so no comments regarding that. But despite that, the XS Max doesn’t stop looking stylish and gorgeous. Why? Just look at that near-all-screen display.

I have to say it officially now, that many other competitors try and even come out with an all-screen design with their phones, but the way Apple implements it is commendable-hands down. You have to give that point to the company for what it does on the design aspect. Seriously excellent.

Still, some downsides are also there and the first one is the omission of 3.5mm audio jack, which has already been left out by Apple but its absence feels just so evident considering the fact that Apple hasn’t provided any 3.5mm audio adapter also! That feels really weird for a company as huge as the Californian tech giant. You just can’t do to your customers like that, that you force them to manage everything by themselves. At least you should have provided the necessary things. The 3.5mm dongle was there till last year, but now that too is gone with the wind!

In the box, you get the phone (obviously) with iOS 12, a USB power adapter, EarPods with Lightning Connector, Lightning to USB cable, and some documentation.

Moving further, there is one positive that Apple finally added to the iPhone legacy which is the support for dual-SIM. Though it basically goes by the name of e-SIM, but thanks to heavens that you can now run two separate numbers on your iPhone.

Other things in the design appear to be similar to last year’s iPhone X. Like the volume rockers, power on/off button, and the switch for putting the phone on silent or on ringing modes.

iPhone XS Max Review: A Stellar, Faster Phone with a Great Camera

The new power button, a bit long. Image Source:

Speakers present on the phone are stereo, with one on the top microphone and other being on the bottom.

Coming on to the display part then, the iPhone XS Max possesses the biggest display among its own predecessors-and also some other flagships in competition-with a 6.5inch Super Retina HD OLED screen, with a resolution of 2688x1242p. The pixel density is 458 PPI. With that, the fantastic looking display also has True Tone, wide color (P3), 3D Touch, and fingerprint-resistant oleophobic coating.

The screen looks awesome from any angle, no doubt and Apple has nailed it here, to make it one of the best-looking displays out there in a premium device.

And now, the thing which truly makes this iPhone a flagship beast, it’s the latest processor which is Apple’s own chipset. The 7nm architecture based A12 bionic chip kills it in terms of performance, smoothness, ultrafast gaming, daily tasks or any other thing you throw at it. As Apple itself put it on its website, that it’s ‘the smartest, most powerful chip in a smartphone’.

The chip with the next generation neural engine gives a stellar and breathtaking performance. There are two cores (now 15% faster than A11) for performance, while other four efficiency cores (using 50% lower power than A11) are for daily tasks. So, all-in-all, the hexa-core architecture works brilliantly whenever a boost is needed.

To complement the A12 chip, there is the Apple-designed four-core GPU, which needs no explanation. The latest graphics performance is 50% extra faster than the A11 chip. And the neural engine does incredibly well, with a might of performing about 5 trillion operations per second. AR (augmented reality) based functions become fun to do and no matter what, this phone knocks it out-of-the-park when it comes to any kind of gaming experience.

The performance also gets boots with the help of an increased 4GB of RAM, with options of varied internal storage. The XS Max comes in three models of 64GB, 256GB and a newly introduced capacity of 512GB of internal storage. And it’s also because the iPhone doesn’t come with a microSD card slot. Just don’t hope for it in any future iPhone too. Apple’s not going to do it, trust me.

The battery capacity has been slightly enhanced now, but the issues are still there with many users (if not everyone) complaining about the durability of the XS Max’s all-day life. For better insight, you can read my detailed iPhone XS Max battery review/performance article here.

More: TOP PS4 Games of 2018 you just can’t miss!

Camera iPhone XS Max : The Boss

There won’t be any hesitation to say that the rear-cameras of the latest iPhone XS Max are really amazing when it comes to giving detailed pictures and quality images. And a newly added Smart HDR function is a king, again hands down. Even the Google’s Pixel 3 can’t compete with the dual-rear setup of the XS Max. Though, the front dual-cameras on the Pixel 3 & 3XL definitely dominate the XS Max’s front lens, but it becomes a totally different affair coming onto the back cameras.

iPhone XS Max Review: A Stellar, Faster Phone with a Great Camera

The dual-cameras on iPhone XS Max. Image Source:

Specifically speaking of the camera details, then there are two lens on the back with both being 12MP+12MP. One is wide-angle (f/1.8 aperture) while the other is a telephoto lens (f/2.4 aperture). The extra optical lens really does wonders for the photos as it makes it easier to capture more zoomed-in snaps. The dual-camera is capable of 2x optical zoom and also digital zoom up to 10x. Another feature which some rival phones are already having is now on the iPhone too. You can now adjust the bokeh intensity on your iPhone even after taking a portrait shot! In simple words it means adjusting the Depth Control.

And the portrait lighting comes with five effects for giving amazing and vibrantly looking shots. The effects consist of Natural, Studio, Contour, Stage, and Stage Mono. And now both the rear cameras come with Dual optical image stabilization, with the help of the six-element lens. Panorama is supported up to 63MP. And yes, the option for Live Photos is also there.

When it comes to the front lens then the phone has a TrueDepth camera of 7MP (f/2.2 aperture). It also has got the feature of adjusting the depth control and bokeh, while taking a portrait shot. There is also portrait lighting on the front camera too with the five effects, mentioned above. ‘Animoji’, ‘Memoji’, and ‘Live Photos’ features are also supported.

Coming onto the video recording and shooting extremely vivid moments, then iPhone is the best and stands tall. The XS Max takes it on a whole new level by enabling 4K video recording at an unbelievable 60fps! Along with that it can also shoot 4K at 24fps and 30fps. Full HD (1080p) videos can be recorded at 30 or 60fps, and 720p videos at 30fps. Videos also have OIS. Slo-Mo can be shot in 1080p at 120fps or 240fps.

Coming to the front camera’s video recording then the 7MP lens can shoot 1080p at 30fps or 60fps.

In both the front and back cameras, the smart HDR also plays a big role while also recording videos.

Security is always the priority for Apple iPhones, and the XS Max gives you a fine protection with its trusted Face ID feature in the front camera, enabled by 3D imaging technology. Yes, there is no fingerprint sensor now, but it won’t be missed at all.

There was an issue of ‘beauty-gate’ in the front camera of the iPhone XS Max (and other iPhone also, including last year’s iPhone X) which made the skin look smoother rather than giving detailed, real picture of one’s face. And thankfully, that issue has now been resolved by the introduction of an upgrade in the form of iOS 12.1, in not only the XS Max but in other iPhone models too.

Verdict iPhone XS Max

Yes, it’s true that no smartphone is the greatest in terms of every major department or function, but the new iPhone XS Max gives you the ultimate power of a beast which cannot be matched even by an upgraded Android flagship processor (an obvious reference to the Snapdragon 845 chipset here). And also the cameras too are a treat to use on this one (the dual cameras specifically), with the video recording experience being immensely great.

Overall, it’s really a stellar, faster phone with an incredibly great camera, but with an extended price tag! And I guess, that’s just not justified. Yes, it offers so much, coming with premium design elements, but the rivals are also doing that simultaneously, and still keeping the prices aggressive. So, had it been just a bit less asking for this phone, it would have been so great!

More: When Apple meant ‘Steve Jobs’: Remembering the man who ‘thought different’

Price in India iPhone XS Max

Talking just about the Indian models, since it’s now arrived in the country, then the iPhone XS Max is available online via Amazon and Flipkart. But in India, only its two storage variants are available as of now. The 512GB model is getting out of stock quickly, so it’s not usually there in the stocks. Maybe it will be there now if you check.

On Flipkart, the 64GB model is available for Rs.1,09,900 (without any discounted price), but after discount, it comes at Rs.1,04,900. While the 256GB variant is available for Rs.1,24,900 (without any discounted price), and after discount, it comes at Rs.1,14,900. The 512GB variant is out of stock on the portal at the moment,  and costs around Rs.1,44,900 (without discounted price), and after discount, it comes at Rs.1,34,900.

On Amazon too, the prices are kind of similar but slightly increased. The 64GB model is available for Rs.1,09,900 (without any discount), but after discount, it comes at Rs.1,04,999. And the 256GB model is available for Rs.1,24,900 (without any discount), but after a discounted price, it comes at Rs.1,19,999.

If you want to go for the 512GB model, then its there on Amazon for Rs.1,44,900 (without discount), and after discount, it comes at Rs.1,34,900, same as Flipkart’s price tag. The color options available are Gold, Space Grey, and Silver.

More: The Note 10 will come with a bigger 6.66” screen than the iPhone XS Max

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Product Reviews

10 Best Gaming Smart Phones 2018[UPDATED]



10 Best Gaming Smart Phones

We talk a lot about gaming nowadays. Gaming has become so much essential for people now, as it helps a lot in killing boredom and refreshing mind. Many take gaming as a career by making youtube videos. Where some play computer games, some are interested in mobile gaming.

In these circumstances, a doubt comes in people’s mind about which phone is best suitable for gaming. They consult others and get their solutions. Let’s first talk about the features of a mobile suitable for gaming. It must be an Android of course! It should have a RAM of 4 GB or above, though 2 GB RAM is the minimum need, we are talking about heavy gaming phones.

Again, internal storage should be above 64 GB, with screen size being 5.99 inches or more. Further, a battery capacity of 3500 mAh or higher can boost the gaming performance. And a good processor is needed too. But, which Android phone ha ask these features? Confusing question, right?

10 Best Gaming Smart Phones 2018

So here I will discuss 10 best smartphones suitable for gaming purpose. I am a heavy gamer, so I can assure you about listing deserving phones only!
Here they are –


razer phone

razer phone

This phone truly dedicates itself to gaming and is made only for hardcore mobile gamers. It is powered by Snapdragon 835 processor. It has whopping 8 GB RAM and has 64 GB of internal memory that can be expanded up to 512 GB so as to help smooth gaming. The sound is an essential element of gaming and this one has shark front-facing speakers to give you ultimate sound experience while gaming. Added to these is the 5.7-inch screen with 1440×2560 pixels resolution and world’s first 120 Hz refresh rate to ensure great gaming experience.



A Xiaomi has entered the phone market like a storm and has taken out all other brands, at least for now. And apart from the awesome mid-range smartphones, it just brought out it’s phone solely made for gaming, named Xiaomi Black Shark. This phone he looks as well as working. It is powered by Snapdragon 845 processor, best for gaming and has a humongous 6 GB/8 GB RAM variant with 64 GB/128 GB internal storage. Who needs more than this? And the 6-inch display with 18:9 aspect ratio and 2160×1080 pixel resolution sit in the stack. Added to these is a new and advanced Liquid Cooling Technology, a form of PC cooling tech, which instantly cools your device if it heats up due to over usage. Need more? The special One-Touch Shark Key, something like a gaming pad boosts your gaming. It’s in two variants – black-green or grey-black.

Must Read: Samsung Galaxy Note 9 Review: Detail Price, Design,Camera, Performance




You remember the company ZTE? It’s now out of the market but it has launched a gaming phone with its subsidiary Nubia, The Red Magic. The phone is powered by a Snapdragon 835 processor and has 4 GB/ 6 GB RAM variant accompanied by a 6-inch display with an 18:9 aspect ratio and 3800 mAh battery. It has an angular rear design which Nubia claims to keep the smartphone cool by offering more surface area. Apart from these, the device has three vents that dispose the heat during over usage to keep the phone cool. For beautification, the phone has RGB LED Light Panel which is placed horizontally on the rear side, which is said to be customized to show up 16 million color variants. Beautiful, isn’t it?

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Only the users may know that iPhone X offers a great gaming experience. It comes with a 5.8-inch full HD+ display with 2436×1125 pixels resolution. It is powered by 1.3 GHz Apple A11 Bionic hexa-core processor and has 3 GB+ 256 GB or 4 GB + 256 GB RAM and internal storage variant. Having a battery of 2716 mAh, it may not seem a good gaming phone at first sight, but it best suitable for running AR apps and games like Phoenix 2, Super Mario Run, Monument Valley 2 etc. So if you are planning to get a branded phone like iPhone and Assisi in for gaming, this is a choice.

Must Read: Samsung Galaxy A7 Launched in India – Price, Features, Specs & Reviews




This is the latest offering from Huawei, which lets you play heavy games without choppiness or lagging. Where the main highlight is its Triple-Camera Feature, the phone is suitable for gaming as well. Powered by Kirin 970 processor from Huawei’s own branding, this phone also has Mali-G72 MP12 which handles most of the gaming tasks as well. It has 6 GB of RAM and 128 GB of internal storage, accompanied by a 6.1-inch FHD+ display. But the best fact is that the phone has a notch, but it adjusts itself to the particular games which don’t support the notch-resolution, thus completely removing it during playing.




This flagship phone from Sony is much liked by gamers due to its feature of working with PlayStation 4 gaming console. If you have one, then you can stream genes on this phone by using the PlayStation app. It is powered by Snapdragon 835 processor skiing with 4 GB RAM. It offers a faster memory access which ensures smooth gameplay. But the limelight in the phone is that it is best suitable for games with high graphics as it is World’s first phone with 4K HDR Display, which makes colors deeper and brighter.

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Samsung joins the list with its Galaxy Note 8, which has a full-ER screen, even on the sides. It indeed offers a great gaming experience with its BIG screen, which is a Super AMOLED Display with 2960×1440 pixel resolution and 18.5:9 aspect ratio. If you are a gamer, you would really want a large screen gaming experience. Further, it is powered by Snapdragon 835 processor and comes with 6GB variant. Enough right?




The name says everything. It is one of the best mid-range gaming smartphones. The fact that it supports smooth gameplay in games like Asphalt 8, Modern Combat 5, Nova 3 is nice. It is powered by Snapdragon 636 processor and has 3 GB/ 4 GB RAM variants, along with 6.1 inch Super AMOLED 1080p display. It is also suitable for a long gaming experience with its 3000 mAh battery asking with TurboPower Charging, i.e. 50% charge in 30 minutes. Lenovo has also introduced a few Moto Mods, including a gamepad which provides dual-control sticks, a D-pad, and four action buttons, and a Moto pod has its own 1035 mAh battery to aid gaming longevity.

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OnePlus has launched quite a few smartphones which are too good for gaming, like OnePlus 3T or OnePlus 5T, but the new OnePlus 6 is it. The bezel-less full-screen display enhances gaming and gives smooth and lag-free gaming. The newly launched device is powered by a Snapdragon 845 processor with 6 GB RAM. The 6.1 inches full-screen AMOLED display gives enough pleasure to gamers and the battery life is long as well.

10. HONOR 8



This is a camera-centric smartphone, but when it comes to gaming, it is good as well. It can prove to be your savior if you want a mid-range smartphone under ₹ 30,000 good for gaming. It plays heavy games like Nova 3 and Modern Combat 5 quite well but Asphalt 8 can disappoint you a bit. Overall the gaming experience is nice, lag-free and has no heating issues. It is powered by Huawei’s own Kirin 950 – CPU Octa-core processor and is available in 4 GB and 64 GB variant.

These are a few awesome smartphones that can ensure great gaming experience. What do you say?

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