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Facebook Announces Launch ‘Shops’ for Facebook and Instagram

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  • Facebook CEO Mark Zuckerberg announced the new Facebook Shops, which enables companies to easily list their Facebook and Instagram products.
  • Using Facebook Marketplace, businesses can list their goods on their Facebook account, Instagram profile, stories, or advertisements.
  • In the future, Facebook Shops will also allow businesses to sell goods during live streams to consumers using WhatsApp, Messenger, and Instagram Direct chat apps and tag goods.

The recent involvement by Facebook could allow small businesses to recover from the economic impact of the pandemic. The technology giant launched “Shops” on Facebook and Instagram, allowing businesses to create digital shops to sell their goods directly to consumers on Facebook apps. The aim is to help these companies manage and improve their customer travel and, obviously, to help Facebook enter the lucrative digital business sector.

“I think it’s especially important now because so many small businesses migrate online to deal with the economic consequences of the Covid-19,” Mark Zuckerberg announced in a Facebook message.

Given the state of affairs, as most countries are locked, small businesses that maintain physical workshops have the brunt of the pandemic. Since there is no guarantee as to whether life will return to normal, these businesses are under pressure.

Avoiding the physical aspects of shopping, Facebook Shops allows you to access small online stores, which allow consumers to view the company’s history and their items, which can then be purchased in applications. It decreases the time staking cycle to switch to a browser and to enter a credit card code again if a user likes a product.

The shops are easy to build and maintain despite their convenience. We will appear on Instagram and Twitter and soon even on Whatsapp and Whatsapp. When they are first set up.

Facebook also work with partners including Shopify, BigCommerce, WooCommerce, Channel Advisor, CedCommerce, Cafe24, Tienda Nube and Feednomics in order to create a convenient eco-system for such businesses. The companies will agree on their desired degree of integration.

Facebook engineers them to create a shopping experience for consumers when it comes to applications. Instagram will have a dedicated shopping tab and a section on the discovery page where you can find and purchase your favorite items. On Facebook and Instagram we can also expect a live shopping feature that allows users to shop live on time.

The technology giant uses its AI expertise to further expand its knowledge. Mark Zuckerberg writes in a post detailing the new launch: “We will use our AI and augmented reality technology in the near future to create better shopping experiences. We identify and mark products automatically for feeds so that when you find things you like, people can easily click to buy. Small enterperies can also personalize their factory faces by posing items that are most important to you first and using increased reality to let you practice things like shades, lipsticks or cosmetics online to see how they look at you or what furniture will appear in your room before you purchase.

The move will certainly assist small enterprises in recovering certain level activities as a platform for their products to remain in the market. Facebook provides a complete package in its entirety that can help someone develop a firm within their room. Around the same time, Facebook is given the ability, albeit through small and medium enterprises, to move into a lucrative eCommerce industry. Facebook was very aggressive on the front with a recent investment of 5.7 billion USD in India’s Jio platforms to build something like ‘Shops.’

Facebook shops comes with Facebook’s efforts in helping small companies during the coronavirus pandemic, and Zuckerberg claims he has worked on the feature personally. The overwhelming majority of Facebook’s small businesses include over 8 million advertisers, Zuckerberg said on Tuesday. Even if the shops are open, small businesses are encouraged to remain actively involved. Since the pandemic started, a $100 million initiative has been launched that will help small companies through subsidies and provide small businesses with a way to sell cards directly to consumers on Facebook.

Shops and other products of e-commerce can help Facebook drive more sales ads over the long term, said Zuckerberg.

“Our business model here is marketing, and we know that if customers are good for businesses, they usually want to sell more advertising,” says Zuckerberg, instead of charging companies for shops. “So we’re finally going to benefit capital.”

While it is easy for companies to list their products on Facebook, users will mostly need to leave Facebook and go to the website of a company to complete the purchase.

The social network purchases are open only to businesses that engage in Facebook’s Checkout, a Facebook-only invitation system. Facebook charges a purchase price for purchases carried out through checkout, but refuses to reveal the amount, as it is still beta-based.

The company noted that it is working to help small businesses through partners such as Shopify, BigCommerce and others. After the Facebook Shops report, Shopify’s share price rose more than 2%.

“Small companies need a way to find new customers,” Shopify CEO Tobias Lutke said on the Zuckerberg live stream. “The fact that these powerful instruments are native to the Facebook platform would be an immensely powerful new reality for everyone in retail space.”

The company said that Facebook shops will begin to be introduced on Tuesday and become more open in the next few months.

“We hope that the instruments will ease some of the burden SMEs face at the moment and allow businesses of all sizes to plan themselves for the future,” the statement said.

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Mahesh is leading digital marketing initiatives at RecentlyHeard, a NewsFeed platform that covers news from all sectors. He develops, manages, and executes digital strategies to increase online visibility, better reach target audiences, and create engaging experience across channels. With 7+ years of experience, He is skilled in search engine optimization, content marketing, social media marketing, and advertising, and analytics.

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Avalanche leads NHL in scoring but ranks 27th in defense. “We got to be better defensively. Doesn’t matter who’s in net”

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Avalanche leads NHL in scoring but ranks 27th in defense. “We got to be better defensively. Doesn’t matter who’s in net”

NEW YORK — Jared Bednar’s demeanor after Monday’s 7-5 victory at Philadelphia bordered on somber. The Avalanche had just improved to 2-1-1 on its five-game road trip, but its head coach wasn’t too thrilled for the third time in four games.

Sure, the high-scoring Avs can score goals. They lead the NHL at 4.14 goals per game and have reached seven goals a league-high four times. But they rank 27th in goals-allowed (3.45) and they’ve given up more goals (20) than they’ve scored (19) on the trip, which concludes Wednesday against the New York Rangers at Madison Square Garden.

“I know what we’re selling in the locker room,” Bednar said of defensive structure. “I think our team has a real good idea on what we have to do to have success long-term, but it just doesn’t seem like we’re following through on it for 60 minutes.”

The structure appears off, with the Avs allowing far too many opportunities on their send of the ice so far this season. Colorado had a league-low 25.4 shots against average last season. Currently, it is allowing 30.3, tied for ninth.

Goaltending could also be part of the problem, although Bednar didn’t acknowledge that. Throughout the trip, Colorado has used two guys who were pegged to begin the season in the minors (Jonas Johansson and rookie Justus Annunen) while Darcy Kuemper recovers from an upper-body injury and Pavel Francouz completes his minor-league conditioning assignment.

Johansson has a .884 save percentage in eight appearances and Annunen is at .892 in two. Kuemper (.903) isn’t much better and Francouz has yet to play in the NHL this season after suffering a lower-body injury in the preseason.

“We got to be better defensively. Doesn’t matter who’s in net,” Bednar said.

Avs players realize the problem — particularly the two defensemen who spoke at the post-game news conference in Philly.

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Douglas County School Board to vote on mask mandate in schools

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Douglas County School Board to vote on mask mandate in schools

The new school board overseeing the Douglas County School District will meet Tuesday to decide whether to end the mask requirements inside schools.

The resolution that the Board of Education will consider states that the district will not mandate masks in schools unless they are required by federal, state or local laws or public health orders. The school board will also not set a COVID-19 vaccine mandate for students or district staff, according to the resolution.

“The (b)oard recommends, regardless of vaccination status, personal and parent choice with respect to whether or not children should wear face coverings while at school, while also allowing for appropriate and necessary accommodation of students with disabilities…,” reads the resolution.

The school board meeting starts at 5 p.m. and at least two hours of public comment scheduled. The board is not expected to vote on no-masks until around 8:10 p.m., according to the agenda.

The meeting comes a month after four new conservative members — all against mask mandates — were elected to the school board last month. They hold the majority on the seven-member board.

However, a federal judge blocked a mask exemption from Douglas County’s new health department in October, saying it violated the rights of students with disabilities, so it’s unclear what effect a vote in favor of ending the mandate will immediately have.

The U.S. Centers for Disease Control and Prevention recommends universal masking inside school buildings for students and staff. The agency discovered that counties without face-covering requirements saw larger increases in COVID-19 cases in children after the start of school during the 2021-22 year, according to a Sept. 24 study.

Colorado saw a rise in COVID-19 cases among students after school returned in the fall, most notably among those — ages 5 to 11 years old — who were not eligible for a vaccine until November. Infections among children recently declined, but public health officials have warned that they could increase again as the holidays approach.

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DeVante Parker’s return can add another dimension to Dolphins’ offense

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DeVante Parker’s return can add another dimension to Dolphins’ offense

Before Sunday’s 20-9 victory over the New York Giants, Miami Dolphins wide receiver DeVante Parker had only played in one game over the previous two months with hamstring and shoulder issues.

He was away for a key stretch during Miami’s seven-game losing streak that included losses to the Tampa Bay Buccaneers, Jacksonville Jaguars and Atlanta Falcons, and then he missed the first four of the Dolphins’ five-game winning streak going into the bye week.

Now, after quarterback Tua Tagovailoa and the offense found somewhat of a groove without him, his reinsertion into the lineup can bring an added dimension to the Dolphins.

Playing 71 percent of offensive snaps against the Giants, Parker caught all five passes thrown his way in his return for 62 yards. He made acrobatic sideline catches for first downs on both the touchdown drive at the end of the first half and a key fourth-quarter drive in sealing the win.

“It feels good being back on the field with my teammates,” Parker said in a web conference on Monday. “I’m just glad I was able to be a part of the win. I just wanted to help us get a W, and that’s what I did.”

Having Parker and his ability to make contested, possession-type catches against cornerbacks on the outside gives Tagovailoa that option, expanding on what he’s been able to do with Jaylen Waddle, Mike Gesicki, Mack Hollins and others.

“It creates a lot of defensive issues outside,” said co-offensive coordinator George Godsey on Tuesday. “He does a great job blocking in the run game. He’s got a lot of experience to help out the guys in the meeting room. … Having his experience and productivity out there is definitely a helpful thing for the whole unit.”

Tagovailoa enjoyed being able to throw it up to Parker when in single coverage to allow him to go up and get the ball.

“DeVante adds another vertical stretch for us offensively,” Tagovailoa said after Sunday’s win, “and he makes tough catches when you need him to, so really glad to have him back.”

Tagovailoa and Parker have established chemistry on back-shoulder throws on the sideline in their season-plus together that has been interrupted multiple times by injuries to each.

“You just throw it to the guy and let him catch it because he’s done that and he’s proven that in his career,” Godsey said. “There’s a lot of evidence on tape of guys that have his ability to just get up there and catch the ball, whether it’s behind them, in front of them, a jump ball. As many times as we can get the ball in his vicinity, we like it.”

Added Parker: “Any time you see any of us receivers out there pressed against someone, you assume they’ll want to go to you. It’s a one-on-one matchup. You just want to go to that.”

His presence, while it means targets getting further split, can also free up other Dolphins pass catchers.

“When he’s going, everybody is feeding off of him, everybody is feeding off his energy and it drives everyone else to play better, as well,” said fellow receiver Isaiah Ford. “He’s a special player. He has extremely good body control, ball skills and everything like that.”

And Parker is also coming back to a renewed Tagovailoa.

“He has a lot more confidence, and you see it in his throws,” Parker said. “The one-on-one coverage, he goes to it. That’s what we like to see. Just the confidence in him. That’s good for the team.”

Baker nominated

Dolphins linebacker Jerome Baker was named the team’s nominee for the Walter Payton NFL Man of the Year Award, which recognizes a player for outstanding community service activities off the field, as well as excellence on the field.

One of the first recurring events Baker established after he was drafted by the Dolphins in 2018 was a Christmas event for the Boys and Girls Clubs of Miami-Dade. Born on Christmas Day himself, he hosts the event for children as a birthday gift and even made sure the event could be held virtually in 2020 due to the pandemic.

When a residential building collapsed in Surfside in June, Baker partnered with a minority-owned small business food truck to provide meals to first responders aiding in the recovery efforts. After an earthquake hit Haiti in August, Baker helped transport donation items to Haiti and supported a call for action for the public to deliver goods needed by the country.

When he was drafted in 2018, Baker established the Expand the Land Foundation to inspire youth and provide mentorship and programming in his hometown of Cleveland.

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