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Outsourcing Digital Marketing Solutions

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A brand always looks for an end-to-end, holistic marketing approach that can help in its overall growth and expansion. With more and more creative agencies coming up in the market, entrepreneurs look forward to target mass audience and engage them with their brand. However, this involves a lot of business cost. This is why web service providers are offering new and improved, fully-integrated IT (Information Technology) and BPO (Business Process outsourcing) solutions to reduce the overall business cost and develop effective campaigns as per the needs of a client.

Service providers offer a range of innovative Internet marketing solutions as mentioned below:

• Social media marketing & monitoring

• Pay per click and campaign management

• Search engine optimization & auditing

• Email marketing management

• Website design & development

• Online reputation management

• Content creation & marketing

• Blog consultation

• Link building

These solutions are strategically integrated in an enterprise platform which is accessible by both parties- the brand and the third-party service provider. This can redefine the digital marketing approach of organizations. Other than this, virtual assistance, cloud computing and remote infrastructure management services are also available with a reputed service provider which empowers a brand to manage the business processes, more efficiently and proactively.

A professional service partner helps an organization to bring its marketing process on track. Entrepreneurs outsource some or most of their marketing functions to a vendor. These vendors take care of everything, ranging from, developing effective strategies, exploring latest trends, applying technology advancements, evaluating business results and so on. By helping in executing an effective marketing strategy, service vendors empower entrepreneurs to bring business continuity, speed and effectiveness. By leveraging the cutting-edge technologies and online platforms, enterprises expand their reach to engage more and more customers.

Channels of marketing and engagement

Social: Brands having an active profile on various social media platforms incur a lot of popularity among targeted customers. Having a strong social media presence is considered a business differentiator by entrepreneurs. By being active on social platforms, an entrepreneur can reach out to a mass audience at low cost (without spending much of the marketing budget).

Cloud: Service providers assist organizations to take full advantage of cloud-based services and technologies as well as integrated applications as and when required, to increase business agility.

Mobility: To improve the overall business process, entrepreneurs must integrate effective and innovative mobility solutions. Incorporating on-the-go solutions and utilizing multiple customer-centric devices adds value to a business.

Analytics: By developing and deploying measurable and sustainable methods, service providers improve the planning and execution of a process.

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Madd Gear Versus Slamm Scooters

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Madd Gear Pro Scooters.

Madd Gear make some awesome kids scooters at various price points. They are excellent scooters for people looking to perform stunts or tricks because they are lightweight and well made. Madd Gear Pro is an Australian company that have now made it big in the UK and worldwide. They have almost 10 years of experience in the scooter market and also have a Pro team so you know that their scooters have been tried and tested by some of the top stunt riders in the country.

Slamm Scooters.

If you want to support British made products then Slamm are the scooter brand for you. Based in London they make freestyle scooters which are designed to take the pace in any skate park throughout the country. Slamm scooters have 3 key models on the market right now but also design and make many scooter accessories, from wheels to grips and clamps – all at really affordable prices. This is a great way to funk up your scooter and make it more unique.

Which brand?

So which band of scooter should you choose, Madd Gear or Slamm? In general the Madd Gear scooters are the more pricey option, but in my opinion you generally get what you pay for and with scooters it’s no different. Madd Gear really do produce scooters built to last and this should provide you with the confidence you need to pull tricks and stunts in the knowledge that your scooter will take the pace. This is something that many hardcore riders would say – it is worth the extra cash. If you are just starting out, then Slamm scooters are a good entry point into the stunt scooter market and will still get you the street cred you deserve.

Madd Gear Scooter Range.

The lowest price Madd Gear scooter is the MGP Madd Mini scooter, priced at around £70. Suitable for 5 year olds, this is a well made model that will keep your little one happy and make their mates envious. It has good quality MGP wheels and ZXZ C bearings but bear in mind that this scooter has a maximum weight of 35 kgs. With all the other Madd Gear scooters you get the benefit of a 4 inch concave deck helping to give you a more comfortable ride and making the scooter easier to control when throwing some tricks. The scooters feature Krunk forged forks which are tough and reliable, and with the BAMF Slide in Flex Brake system you have the confidence to stop or slide at the touch of the brake.

Madd Gear Base and Team Edition scooters are for the slightly bigger kids – from 8 years +. From £100 – £125, and with the triple stacked collar clamps and pro tech alloy headset & bearings you know you have a real stunt scooter. The MGP Base has 100mm 85a MGP Pro 12 Spoke wheels with similar ZXZ C Pro bearings to the Mini MGP whereas the Team Edition has 100mm Aero Alloy Core wheels and Krunk K-1 bearings, making it the slightly more expensive option.

The ultimate Madd Gear Pro scooters are the Nitro and Ninja at just under £200. The one piece Krunk Cromoly Bat wing handlebars and 100mm Blade core wheels with Krunk K-2 bearings put this model into a different league. The Ninja has a slightly lighter frame and matt black paint finish.

The Slamm Scooter range.

The entry point is the Slamm Rage II stunt scooter at around £70 and is for 8 year olds and upwards. It’s worth noting that this Rage scooter has slightly shorter T-Bars than the others Slamm models which is great for younger kids. With reinforced forks and a triple stacked collar clamp you also get 100mm nylon core wheels with Abec 7 bearings. The Slamm Outbreak at around £90 and Slamm Pro are for the more serious stunt riders with their one piece 18 inch T-Bar and Slamm grips, double collar stacked clamp and reinforced deck. You will certainly be needing the quick stop brake with the Alloy Core 100mm 85a wheels that are included on the Slamm Pro scooter making it the slightly more expensive of the 2 models at around £110.

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iPhone Marketing Strategy

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As with all Apple marketing, the iPhone marketing strategy is very clear, simple and clever. With the plain and simple apple icon, Apple focuses on the pure innovative style of their products without all the “fluff”. The iPhone was released by Apple in June, 2007. The ground-breaking style of the iPhone was touted for months before the initial release and has remained the best of the best when it comes to cell phones over the past several years. Before the iPhone’s official release, Apple ran four television commercials promoting the new cell phone.

The first of the commercials portrays the new iPhone as the next step up from the popular iPod. The iPod was all the rage up until this point, and the iPhone was supposed to be the next-generation iPod, oh, and it’s also a phone! The advertisement displays all of the enhanced features available in the iPod, and more, the point being “There’s never been an iPod that can do this.”

“So, say you’re watching Pirates of the Caribbean”

Finger clicks on video and displays wide screen movie.

“Mmm, did somebody say Calamari?”

Finger clicks back to menu, selects Maps application to search ‘Seafood’.

“The closest would be…”

Map displays all seafood locations and highlights location nearest to you.

“Ah!”

Finger clicks seafood location, and restaurant phone number displayed. iPhone dial’s.

The first four iPhone commercials flaunted the convenience, innovation, and usefulness of a single product with the functionality of not only a phone, or a music device, but a product that can, among other things, listen to music, watch videos, view photos, make conference calls, check e-mail, browse the web, and view maps.

Not only does Apple utilize television for their marketing strategy, but they make use of their website by posting videos, they also published a handful of press releases that could have been released in one single document. Apple often uses this tactic to build up hype and leave the consumer wanting more.

With Apple’s brief press releases, giving the audience little to go off, “Apple leveraged a law of social physics – news, like nature, abhors a vacuum. In the absence of real information, those who care about a product will grasp at any rumor that comes their way. Apple may publicly disavow the rumor Web sites that scramble for scraps about the companies plans, but secretly their marketing department must be delighted. It would cost a lot to buy that kind of Web advertising.” (Silverman, 2007)

The official iPhone website does more than just provide information about the product. The website provides top tips and tricks for the use of an iPhone, as well as a huge focus on apps. Almost the entire iPhone page displays images of apps, provides the “App of the Week,” the website also contains sections titled “Apps for Everything,” and the “Top Apps.” Apple’s website is a great marketing tool for current iPhone users and consumers that have an interest in purchasing the iPhone. The promotion of the apps will create a stronger source of revenue for Apple. As customers see top rated applications, they are more likely to download the app, rather than searching through 25,000+ apps to find one that may be of any value to the consumer.

Successful younger men were the target audience that Apple had originally focused on. Apple had hoped that with this target audience, and the fact that 48% of this audience did not already own an Apple iPod, would allow them to reach their forecast of 10 million sales by the end of 2008.

One month prior to the release of the iPhone, Solutions Research Group profiled a cross-section of those aware of the phone. The forecast of potential buyers for the day of the release ranked a majority of T-Mobile customers, AT&T’s only GSM-based product competitor, at 15%. The second largest group expected to purchase the new iPhone was AT&T’s existing customer base, at 12%. The Solutions Research Group also found that 72% of males, versus 28% of women were most likely to investigate the phone at its minimum price of $499. (Malley, 2007)

The obvious current target audiences for the Apple iPhone include young people between the ages of 20 and 35, affluent teenagers, “jet-setters”, and “mobile” employees who work outside of the office.

Apple is known for their simplistic, but catchy commercials. In recent television commercials for the Apple iPhone, “There’s an App for that” is the new catch phrase that places a strong focus on the apps available from the App Store. Apps, or applications, are in “every category, from games to business, education to entertainment, finance to health and fitness, productivity to social networking. These applications have been designed to take advantage of iPhone features such as Multi-Touch, the accelerometer, wireless, and GPS” (Apple, 2009). Apple currently claims to have 25,000+ apps available, and counting.

The focus on the variation of apps offered opens up the target audience greatly. There is essentially an app for everyone. As a few of the iPhone commercials advertise, you can find the snow conditions on the mountain, track calories in your lunch, find exactly where you parked your car. You can find a cab in a strange city, find your share of the bill for a table of 5, or learn to fix a wobbly bookshelf. You can read a restaurant review, read an MRI, or just read a regular old book. These are just a few of the features that Apple has promoted through television commercials. iPhone apps provide every functionality that one can imagine.

When the iPhone was initially released, it was priced at a hefty $599. Still, hundreds of thousands of people rushed out to get the new phone, forking over a third as much as they would have had they waited an extra 3 months. 3 months after the initial release, Apple reduced the price of the iPhone to $399. This enraged Apple’s loyal customers and consumers who purchased the new phone just months earlier. One year later, Apple again reduced the price of the iPhone to $199, 66% less than the original price.

In July, 2007, the Apple iPhone was all the hype. I believe that Apple’s decision to release the phone at $599 was slightly based on greed. However, their product was the most innovative out in the market place, giving Apple the freedom to price the iPhone at whatever they wanted. Many believed that Apple had cut the price after discovering lower than expected iPhone sales. Apple, however, states that the price cut was made “to spur holiday sales and predicted that Apple would meet its stated goal of selling its 1 millionth iPhone by the end of September.” (Dalrymple, 2007)

As with the product life cycle of any cell phone or Apple product, including Apple’s iPod, prices are often reduced drastically months after the initially release. Tech products are always competing against “the latest and greatest” while maintaining a relevant price in the market place. Had Apple not reduced the price of the iPhone, the customer base would have dwindled quickly as many consumers are unwilling to spend $599 on a cell phone, no matter how many useful features the phone may carry.

As the iPhone remains to be the number one smart phone around, the product continues to grow, increasing size capabilities, increasing the number of applications available, and providing new features that are released through new iterations of the phone, continue to provide a greater value to the iPhone while the pricing remains relevant.

At this time in the product life cycle, Apple continues to release enhanced iterations of the iPhone. With most iPhone users un-willing to purchase a newer version of the iPhone because of price, the target audience for the newer generation phones is new iPhone customers. With Apple’s installed base continuing to grow, they have found a way bring in reoccurring revenue from their existing customers through the sales of their application downloads. As more and more people purchase the iPhone, Apple’s audience for new customers continues to dwindle. Fortunately for Apple, they have built in another source for revenue that continues throughout the life of the product.

References

(2009). Apple: iPhone. Retrieved April 26, 2009, from Apple

Dalrymple, J (2007, Sep, 11). Lessons learned from the iPhone price cuts. PCWorld, Retrieved Apr 26, 2009, from http://www.pcworld.com/article/137046/lessons_learned_from_the_iphone_price_cuts.html

Silverman, D (2007, Jul, 10). Apple’s silence helped the iPhone hype. Chron.com:Computing, Retrieved Apr 26, 2009, from http://www.chron.com/disp/story.mpl/front/4954824.html

Malley, A (2007, Jun, 6). Apple, AT&T neophytes to define iPhone audience – report. AppleInsider, Retrieved Apr 26, 2009, from AppleInsider Website

Mukherjee, A (2007, Feb, 28). iPhone under attack. Business Today, Retrieved Apr 26, 2009, from the business today website

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Magic Tricks Revealed – Remove and Restore Your Head

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This is a great street magic trick that never fails to entertain and amaze anybody you show this to. It’s easy to do, and requires only a little bit of set up. You’ll soon be approaching strangers on the street and quickly become the talk of the town with this amazing illusion.

This is the way it will appear to your audience. You walk up, and say you are practicing some street magic, and you’d like their attention for a couple minutes. Most everybody will readily agree to seeing some street magic, so you’ll have no problems getting them to say yes. You start to launch into a trick, maybe pulling out a deck of cards, but then you begin to sneeze. You act like your have a sore neck all of a sudden, and you start to sneeze uncontrollably. Then your head suddenly drops down to the center of your chest. You say something like “Oh, my,” and then pull your head back to your shoulders. You politely excuse yourself, and walk away. Needless to say, your audience will be stunned beyond belief.

Here’s the trick. You’ll need to get two shirts of identical fabric and color to set this up. One shirt under, and one shirt over. On the shirt that is over, you’ll need to cut a “V” shape about halfway down to the chest. You’ll also need to wear a dark jacket over both shirts. Next, take a sturdy coat hanger, and place it between shirts, so on the coat hanger is the cut shirt, and your jacket, but not the uncut shirt that is underneath.

As you start sneezing, and complaining about your painful neck, reach back like you are rubbing your neck. When you sneeze really hard, grab the coat hanger, and pull up, and at the same time lower your head. This will make them think your head has fallen off your shoulders and is somehow resting in the middle of your chest. With your hand on your forehead, gently push your head back up to your shoulders.

The key to this trick is to do this quickly, both lifting the jacket and the cut shirt up, as well as returning everything back to normal. Especially if you set this up by saying you are going to do some kind of mind reading trick, nobody will be paying any attention to your shirt and jacket. Because this happens so fast, they will actually remember it as though your head really fell down to your chest.

People won’t be paying much attention to your shirt, so you can easily pull this off. Many studies on social sciences bare this out. All you need to do to perform this trick effectively is to set it up as some kind of mind reading trick, do a good job of acting that your neck is hurt, and quickly apologize, and excuse yourself once you’ve “returned” your head. They will be taken completely off guard, and you’ll generate a ton of laughter and amazement with this trick. Have fun.

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Social Messaging Apps Are Fun And Exciting

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Just a few years back people had ordinary mobile phones which had limited features and functionality. You could only make and receive calls, send and receive messages on it. But within a few short years the whole scenario has changed. Mobile phone technology has advanced at an unbelievable pace and now you have smartphones which have awesome range of capabilities. Mobile phones are no longer just for sending or receiving messages. Even basic smartphone models these days offer tons of features. There are many apps which you can install to further enhance the functionality of your smartphone.

Social messaging apps have become a rage these days. People have almost stopped using SMS feature as the messaging apps offer lot more exciting options. People can now send multimedia messages, do video chats, share pictures or files, join group chats and do a lot of other fun stuff. There are many popular text messaging apps which are easy to install and are available for all kinds of phones. Almost all the popular apps work on iPhone, Blackberry, Android, Windows 8 or Nokia phones. Many of these apps are free to download or at least offer a free trial version. When the trial period expires, you just have to pay a small monthly fee in order to enjoy unlimited messaging services.

Almost everybody knows about WhatsApp. It is a cross-platform messaging service using which you can send text, video and audio messages or share pictures. This app is available for a variety of platforms such as Android, iOS, Blackberry, Nokia Symbian etc. Installing this app on your smartphone is very simple and straightforward. After installation, you have to create an account. Your phone number acts as your username.

Every few days, you can see a new messaging app coming into the market. Many of the new apps do not attract much attention unless they come up with some special new feature. Kik Messenger is one such app which has managed to attract the attention of many as it is currently the only app in the market which has a built-in browser. With the built-in browser, users can now search any website and easily share with friends anything they find interesting on the web. Kik users can also exchange videos, sketches, images, stickers etc using this top class application.

With so many apps out there, it can become confusing which one to use. You can try out a couple of the popular apps to see which one you like best, then stick to it.

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Funny Or Not – Our Growing Obsession With Memes & GIFs To Communicate

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We the netizens constantly crave a new obsession and these sarcastic, animated pictures have certainly become an integral part of our culture. It is said that a picture says more than a thousand words – and companies are utilising these visual assets as various forms of communication on social media marketing, newsletters or blog posts. It is being embraced as a perfectly acceptable mode of communication for brands, political leaders, official emails, as well as social media.

What Is A Meme?

Memes refer to a part of digital content having captioned photos that relate in a much effective way to relay response or situations. Anything and everything can be made into a meme, like; a photo, a video, a person, an animal, a fictional character, an action or even a GIF.

What Is A GIF?

A GIF is a form of a meme, which can move. The animated styles of GIFs make them more effective in communicating digital content.

Creative Expression Takes A Leap:

Memes and gifs have paved a way for non-verbal communication on the digitally mediated environments. They offer concise and flexible expressions for various complex verbal and visual sentiments. They simply ease the way that communication ensues, reducing the trouble of misunderstanding while reading a text message. Various sentiments, like sarcasm or exaggeration, can be easily reflected using memes or GIFs.

The Growing Preference For GIFs:

GIFs are the perfect mid-way between the classic images and heavy-to-load videos and give the value of best of both worlds. They are eye-catchers due to the moving images, with or without sound, which makes them quick to consume and easy to digest. An idea can be expressed better and wider as compared to just one photo.

Why Do We Use Memes and GIFs?

The richness and nuances of various sentiments can be condensed into a single post using memes or GIFs. It is fast becoming the most efficient form of cultural expression even in the mainstream marketing communications.

Where a YouTube video takes some time to watch – these GIFs can serve the purpose in lesser time. They take up less file size because they’re shorter and do not require Flash player. They can autoplay on various platforms and can be deployed in multiple ways. They add meaning to something written or even to express better responses to various scenarios.

Education & Marketing Using GIFs:

GIFs are being used not only to make you laugh but also transport some serious meaning to its content. People are using GIFs for educational purposes, like; drawings, illustrations and slow-mo videos to describe scientific concepts.

Brands have made GIFs mainstream by using them into various ads and mode of internal as well as external communication.

What The Future Holds?

These GIFs and memes are here to stay. They will be used in an even broader sense to promote marketing content, drive more traffic and create more interest by the marketers. There are various websites and blogs using memes and GIFs to enrich their visitor experience. It is suggested that GIFs are the future of photojournalism.

Everyone on the internet has fallen truly, deeply, madly in love with GIFs and memes – and I hope to see a lot more of them in the future.

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John Wayne And The Indian Chief: The Article Of Realistic Metaphor

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We all love to see heroes look good and win, and we all love to see villains lose. Even if the villain has more heroic qualities than the heroes. That is the case with John Wayne/Marion Morrison and the Indian Chief. “The Duke” always wins and rides off into the sunset or saves Iwo Jima, while the chief villains who fight “The Duke” however are and mean ‘nothing’, but savage opposition that does not have any validity whatsoever. Is that not a metaphor for all of modern history for the archetype hero like all the John Wayne/”Duke” types out there and their opposition? Indeed, the “winners” have gotten to tell their slanted stories without looking at the other side of things or the “losers” point of view. All their logic says that “we are supposed to win, and the story is one-sided, that is that.”

I am here to logically and honestly present the “losers” side of the story, now: Call them Moors, Indians, black guys, “Deadwood Nat Loves'”, “Black Barts'”, Natives, “The Enemies”, “The Bad Guys” or whatever the case may be.

The injustice and unjust nature of the heroes is so deep that the realities of the villains are avoided at all cost right down to building a fantasy world of all “heroes” always winning without losing, ever.

The concept of the heroic and infallible leader, and the villain always losing without virtue or consideration or thought of the viewpoint of the villain or even the villains genuine values is a sickening and unjust slant on any situation in reality. It is not just “winners” who should write the histories, real and genuinely objective history should include all of us in every honest way, not just slant toward the “heroes and winners of the game” that “rule the roost” in that let us kill the savages sort of way. How is that genuinely heroic anyway? Slaughtering instead of fairly fighting and then create a world for yourself making anyone that does not agree with you look righteous in a disagreeing way?

Everybody loves a hero naturally. Everybody loves to win, naturally. When you have to cheat to win, is it worth it? Is it worth it if victory is based on a lie instead of the real and honest truth. Sure, we can start by crying that “The Birth of a Nation” was the greatest movie ever made, and John Wayne deserved an airport monument for helping hide the realities and honest truths of what happened to the “villains” of that “slanted toward the hero” reality that screams “we are the winners and you can do nothing about it”.

Well, I am a “villain”, I confess, I am not one of those “sweet, good looking white guy heroes” who wins “everything” or supports the establishment of “heroes”, I have always been “type B” and “Brand X”, not “type A” and the establishment. Laugh at me all you want, but I am the tortoise who really wins fully honestly instead of the rabbit or hare who lies to himself and loses it all, trying to cheat and speed in a cheating way in the story of “The Tortoise and the Hare” every time. I proudly say now that I am the “Moorish Indian Chief bad guy” that the “John Waynes'” are fighting.

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Stunt Scooters – Questions and Answers

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For new riders stunt scooters will often seem difficult and you will probably have hundreds of questions about the extreme sport such as how to do tricks, where to ride and how to improve your current stunts. Here is a list of some of the most common questions relating to stunt scooters which you may find helpful if you are looking to improve at the sport:

Question: What is better a reinforced threaded fork or a threadless fork with a compression system?

Answer: In threaded forks the threads cut in the fork making it thinner in the crevice of the threads, therefore being less strong. Also threadless forks have more contact area when you clamp creating more friction holding your bars to the forks increasing durability. Generally threadless forks with compression systems are better for these reasons.

Question: What does the word allyoop mean?

Answer: an Allyoop is when you get air on your scooter out of a quarterpipe in one direction but spin the opposite way.

Question: How long does it take to become skilled at the sport?

Answer: Stunt scooters are generally easy to pick up compared with similar hobbies like skateboarding or BMXing, and after a few months of daily practising you should be able to do quite a few good tricks.

Question: Where is the best place to learn to ride?

Answer: Being around friends or more experienced riders will always make you improve at stunt scooters, so head down to a local skatepark or Google to see when your nearest event is and head down to get some tips.

Question: What is a tranny?

Answer: A tranny refers to a transition, such as between platforms or rails on the skate park.

Question: Can females be good at riding scooters?

Answer: Certainly, even though there are less about, girls can still make great riders. Razor originally had some female sponsored pros around 2000 namely Lamora Lyons and Lisa Grizmer, proving gender is not inhibitive.

Question: What is an easy stunt to perform?

Answer: If you are a beginner and want to learn some easy tricks, start with a basic jump and then try a tailwhip.

Question: Do I need an expensive ride to perform well?

Answer: In most cases the more you spend the better quality your ride will be, with more dear stunt scooters having reinforced features and compression systems increasing their durability and performance.

Question: Do I need metal wheels?

Answer: It is not 100% necessary to have metal core wheels on your stunt scooters although when doing hard tricks and riding regularly weaker plastic or rubber material wheels may break more often.

Question: What is the difference between a standard briflip and an inward briflip?

Answer: A normal briflip is a back up stunt scooter flip whereas an inwards briflip is where the stunt scooter goes forwards during the flip.

Hopefully these answer some common questions relating to scooters and you will be able to put what you have learnt about the sport into practise the next time you are out riding.

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Want to Develop an Impressive iOS App? Here’s The Checklist to Follow

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Getting an outright iPhone app developed is not only a demanding aspect of businesses but also rewarding. The launch of iOS 11 and Apple X last year further gained a lot of attention from the Apple enthusiasts and opened lot of scopes for appreneurs and businesses to develop exemplary apps.

However, the success of an iPhone app is not always a guaranteed fact for the owners and developers and a lot of factors play their part in it. Here in this article, we provide some must-follow rules for owners and developers to secure the success of an iPhone app.

#1 Use of Swift

Most iOS apps are written in Objective-C, an object-oriented programming language, Swift came up later as a more agile programming language. It made app development faster and focused primarily on the simplicity and efficient performance. While both are equally competent to built brilliant apps, use Swift as it provides for the simulation of app when it undergoes development and also need less code to write which increases readability.

#2 Design UI elements with smart gestures

Defining new and attractive gestures can get your more users to the app. However, make sure you are using simple and standard user-interface elements that match with the device platforms that are targeted. Also, using standard elements, sometimes with a touch of 3D are easy to remember and make the app intuitive for users.

#3 Validate the app idea

No doubt, developing an iPhone is a premium investment! Hence, it should be probed in advance whether the idea will work successfully in the already saturated market and earn good ROI. The best way for validating an app is creating a prototype of the app or MVP and getting unbiased feedback or opinions from few groups of people.

#4 Don’t necessitate login

Although login or registration is a definite aspect for acquiring a confirmed user base, it should not be made a mandatory step after someone installs the app. Instead, it should be provided later as an option for users navigate through the app and make use of some features.

#5 Think from user’s point of view

When you are into iPhone app development, remember the prime goal is to please the users. Thus, know your target market well, what will be the users’ purpose with the app, and how that can be best served.

This goes the five quintessential tips that every app owner willing to make an impression in the market with a vivid iPhone app need to know. Thus, get your very first app for iOS platform with these proven rules by taking assistance from a competent development company and reap best returns.

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Secrets Of Skateboarding – Trick Secrets Exposed

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The real and only way to get better at skateboarding.

Clear, easy to understand and detailed instructions for landing every trick

A simple and effective technique that will allow you land a trick close to 100% of the time

A little known technique to keep your mind constantly working on learning tricks

An explosive practice routine that guarantee results in the shortest amount of time

Much, much more. Skateboarding is the act of riding on and performing tricks with a skateboard. A person who skateboards is referred to as a skateboarder, skater or “shredder”.

Skateboarding is a recreational activity, a job, or a method of transportation. Skateboarding has been shaped and influenced by many skateboarders throughout the years. A 2002 report by American Sports Data found that there were 18.5 million skateboarders in the world. Eighty-five percent of skateboarders polled who had used a board in the last year were under the age of 18, and 74 percent were male.

Skateboarding is relatively modern. A key skateboarding trick, the ollie, was only developed in the late 1970s. This ollie was used only on vertical ramps on flat ground. A decade later, freestyle skateboarder invented the kickflip which before was called a Magic Flip.

With the evolution of skateparks and ramp riding, the skateboard began to change. Early skate tricks had consisted mainly of two-dimensional manoeuvres (e.g. riding on only two wheels (wheelie, a.k.a. manual), spinning like an ice skater on the back wheels (a 360 pivot), high jumping over a bar (nowadays called a “Hippie Jump”), long jumping from one board to another (often over a line of small barrels or fearless teenagers lying on their backs), and slalom.

In 1976, skateboarding was transformed by the invention of the first modern skateboarding trick by Alan “Ollie” Gelfand, the Ollie (skateboarding trick). It remained largely a unique Florida trick from 1976 until the summer of 1978, when Gelfand made his first visit to California. Gelfand and his revolutionary maneuver caught the attention of the West Coast skaters and the media where it began to spread worldwide.

The ollie was reinvented by Rodney Mullen in 1982, who adapted it to freestyle skating by ollieing on flat ground rather than out of a vert ramp. Mullen also invented the ollie kickflip, which, at the time of its invention, was dubbed the “magic flip.” The flat ground ollie allowed skateboarders to perform tricks in mid-air without any more equipment than the skateboard itself. The development of these complex tricks by Rodney Mullen and others transformed skateboarding. Skateboarders began performing their tricks down stair sets and on other urban obstacles – they were no longer confined to empty pools and expensive wooden ramps. a hilarious tidbit: the ollie originally as a tricktip in thrasher magazine as the “ollie prop pop”.

The act of “ollieing” onto an obstacle and sliding along it on the trucks of the board is known as grinding, and has become a mainstay of modern skateboarding. Types of grinds include the 50-50 grind (balancing on the front and back trucks while grinding a rail), the 5-0 grind (balancing on only the back truck while grinding a rail) the nose grind (balancing on only the front truck while grinding a rail), and the crooked grind (balancing on the front truck at an angle with nose touching while grinding) among many others. There are various other grinds that involve touching both the trucks and the deck to the rail, ledge, or lip. The most common of these is the smith grind, in which the rider balances over the back truck while touching the outer middle of the board to the grinding surface in the direction from which he or she ollied. Popping and landing on the back truck and touching the inner edge of the board, i.e. popping “over”, is known as a feeble grind. Slides such as boardslides, lipslides, noseslides, and tailslides are on the wooden deck of the skateboard, rather than on the trucks.

One trick that doesn’t fit these categories is the Darkslide (Invented by Rodney Mullen) which consists of sliding on the top (griptape side) of the board. The bluntslide, when performed on a ledge, which basically means the wheels are sliding. Another slide/grind trick that does not conform to the ordinary categories is the primo slide, invented by Primo Desidero; it consists of sliding on the board (albeit a flat surface rather than a ledge, rail or lip) while it is on its side, sliding on the ends of the axle bolts and the thin dimension of the board, pointing and moving the same way as one would ride it.

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Magic Tricks Revealed – How to Seemingly Bend Time With Your Mind

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If you’d like to learn a great up close and impromptu magic trick, than look no further. This time bending illusion will catch them completely by surprise, and you can easily perform this in any bar, party or even on the street with complete strangers.

This is how it looks to your audience. You walk up to them on the street, or to your friend, and say that something is wrong with your watch. Lately you’ve noticed that timepieces that you touch immediately go crazy, and lose their ability to keep proper time. You ask to borrow their watch, so you can set yours. They’ll think you’re joking, and won’t think too much of it.

At the same time you set your watch, get them to double check the correct time. They will, usually by looking at a clock on the wall or by checking with somebody else. You make sure they watch you set your watch, to ensure you’ve got the right time. Thank them, give them back their watch, but confess that you think your strange aura has broken it’s time keeping capabilities. You tell them to sandwich it between their hands, without looking at the face, and tell them to guess how far off their watch is from the correct time. Most people will guess five minutes or so, which means they’ll be shocked to see their watch is off by around thirty minutes.

Here’s the trick. First you need to choose somebody who’s watch has a large stem that is easy to turn. You hold their watch in your left hand, and you’re watch in your right. While you are focusing on setting your own watch, while they are concentrating on your watch, you quickly move their watch out of view and re-set the time. You can quickly do this when they look away to verify the correct time.

This illusion is heavily based on misdirection, and the skill of quickly changing the time on their watch with only your left hand. Obviously, you’ll need to practice. You can easily practice on your own watch, if it has a big stem, while you are sitting around watching TV.

The best way to apply the misdirection is just to play dumb, as if you really have no idea what is going on. Begin the illusion as if you are genuinely asking them for the time, but concerned that you have a strange effect on time pieces. Obviously, if you say up front your going to do a magic trick involving their watch, they’ll watch you more closely. This works great as a conversation starter at bars, parties or anybody you want to make a lasting impression on. Have fun.

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