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Why I Love Using Door Hangers In My Mortgage Business

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Everyday we go through 100’s of doors without even thinking about it. How would you like to be able to make people stop and take notice of your mortgage marketing message?

The answer is “Door Hangers” or if you prefer “Door Knob Hangers.”

If you’re like me, you probably love to close a mortgage using a low cost origination idea. Door hangers definitely fit in that category and are a great originating tool.

Here are a few of the advantages of using door hangers:

1. They’re inexpensive,

2. They’re easy to generate,

3. The response is almost immediate,

4. They help you establish a farming area,

5. They can be targeted to a specific market,

6. Somebody is going to get a lot of good exercise.

As noted above…There’s lots of very good reasons why you would want to work the door hanger idea into your marketing plan. But, here’s the most important reason of all: You’ll receive an immediate response using door hangers. If you’re new to the mortgage business…this is exactly what you want…you want prospects now…not next week, not next month, and certainly not next year.

If you’re an old hand with mortgages but experiencing a little lull in your business…this provides a quick jump-start to find some new prospects.

And, remember…this is low cost mortgage origination that you can do immediately. If you need business…and, won’t incorporate this idea…I really can’t help you…you have other issues that need to be addressed immediately.

I’m sure you realize that door hangers are meant to be used as one shot effort to gain prospects. There’s no follow-up because there’s no contact information. Only when your mortgage prospect calls you is this the beginning of any kind of two-way communication. Door hangers are meant to get your message out there quickly, efficiently, cheaply, and in great quantity.

So…your door hangers are delivered. What’s next and what can you expect?

First, you’ll hopefully get immediate calls. In fact, unless you’re prepared to gather information while you’re delivering; you may need to shut off your phone for an hour until it’s convenient for you to return the call.

Second, you may run across people willing to carry on a conversation with you right then and there. Just be prepared for that.

Third, the life span of your door hanger is short, usually, three or four days at the very most. This is an immediate response idea with no long term residual value.

Fourth, your response numbers will approximate the response rate of direct mail without the associated costs. Expect about a one to two percent response.

Fifth, you will get complaints. Don’t worry about it; just be aware you’ll get them. You’ll find they fall into two categories, both of which revolve around that little sign posted at the entrance of the complex where you placed your door hangers. It reads: “No Soliciting,” or something similar.

You may get a call from a resident that you are in fact soliciting. Apologize profusely and move on. Your response is: “I’m sorry, I didn’t mean to offend…I’ve done many refinances in the community and everyone is very well pleased…I do provide a valuable service for your community.”

If you just attacked a rental community…you will get a call from a not-so-happy Property Manager. If you don’t get that call; they’re not doing their job. So, expect the call and be prepared.

They will call you and threaten to contact either the Sheriff or the local Police. Here’s your response: “I’m sorry…I didn’t realize…it won’t happen again I can assure you.” Be humble and apologetic and diffuse the situation.

Just so you know…I not aware of any folks in the mortgage industry serving jail terms for violating that little posted sign. This is not an offense that puts you in mortgage jail, believe me.

In the case of a rental community, I usually wait a year and then do it again. You can always blame your staff (even though you don’t have one). the next time…but, chances are there will be a new Property Manager to holler at you instead. They turn-over at about the same rate that rental units do.

OK back to basics…Let’s pick a target for your door hangers. It may be a rental community, a residential area of single family homes, condos, or townhouses. Obviously, If your door hangers are geared towards rentals, your a theme can be “Renting is hazardous to their wealth,” or something similar to that.

For residences, a refinance flier with a free report is always a good choice. In both cases, give them a reason to call you now…give something that is free if they respond.

Personally, I prefer to deliver my door hangers to rental communities, townhouses and condos versus neighborhoods with single family homes. Why? Because, I can deliver a huge number of fliers in a very short period of time.

I also like to deliver them on Saturday morning. You can either count this as your exercise time or hire a couple of kids to place them on doors in a particular neighborhood. If you hire kids…do get the parents permission and supervise the placement of the door hangers.

You can buy blank door hangers that are already perforated and print them yourself. Here are a few sources you can review or use Google search if you prefer. You’ll have lots of choices.

paper.com/index.html – Use their search box and type in “door hangers.” Their 3-up door hanger on 8.5″ X 11″ comes in a 250 sheet pack (750 door hangers) for $33.08 plus S&H.

pcform.com/doorhanger.asp – Their 3-up in a 250 sheet pack (750 door hangers) is

priced at $45.00, 1500 door hangers for $72.00 etc.

kwiktickets.com/updh_3up1.html – Their 3-up package is 333 sheets per pack. 1 pack equals 1000 door hangers for $28.00. Available in white, green, blue or, yellow.

You can also make your own using a full page letter size flier.

First…layout a good flier on yellow letter size paper. Use the entire page. If you’re targeting a residential neighborhood…use a refinance theme like “Don’t Miss the Boat, Rates Have Never Been Lower.” If it’s a rental community…”Renting is Hazardous to Your Wealth” is a good one to use.

Second…let’s take that full page flier and turn it into a door hanger.

Fold the flier just as though you are going to put it in an envelope…in thirds. The secret here is to fold your flier with the printing on the outside so that even when it’s folded…the first third is visible and readable.

Third…while folded…punch a single centered hole in one end and loop a rubber band through it for hanging. You’re done…so simple…so quick…and, so very inexpensive. Now…Let’s get them delivered.

Keep this little origination gem in the back of your mind…there’s lots of door knobs out there that need door hangers.

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Floki Inu All Set To Be Advertised on the Tallest Building Burj Khalifa

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Floki Inu All Set To Be Advertised on the Tallest Building Burj Khalifa

Meme coins are gaining traction in the cryptocurrency world because investors appear to love them. Consequently, meme token projects are gaining traction, and developers are deploying them out.

Tomorrow, the world’s highest structure, the Burj Khalifa, will be advertising Floki Inu, a meme currency initiative. In a tweet yesterday, the team disclosed this new development, and it is intended to be a major draw for the project.

As of right now, Floki Inu is engaged in three utility-related endeavours. In addition to Valhalla, the company is developing an NFT game metaverse, an NFT marketplace, and a content education platform dubbed Floki Inuversity.

The reigning world boxing champion Tyson Fury has lent his support to the initiative. Kerala Blasters, SSC Napoli, Cádiz CF, and FC Goa are just a few teams already working with Floki Inu.

Price Surge After the Announcement

Elon Musk was also mentioned, who is now one of the most powerful figures in cryptocurrencies. It was back in September when Tesla CEO Elon Musk tweeted a selfie of himself and his Shiba Inu with the message “Floki has arrived.”

Since the announcement of FLOKI’s display atop the Burj Khalifa yesterday, the team’s stock has surged. More than 14 percent has been added to FLOKI’s value within 24 hours, outpacing the whole cryptocurrency market.

After dipping into negative territory for several weeks, the cryptocurrency’s MACD line is now in the neutral zone. A positive trend in FLOKI’s performance can be seen by its RSI of 47, which indicates that the stock is moving out of the oversold zone. Just above the 50-day moving average, FLOKI is trading at $0.0001601.

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“The United States Is Already Mining” Bitcoin… “Maybe,” Says Compass Mining CEO

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Compass Mining, U.S. flag and helicopter

Does the Compass Mining CEO know something we don’t? Is The United States mining Bitcoin? Whit Gibbs was a guest in a recent episode of Anthony Pompliano’s “The Best Business Show” and spilled the beans… or did he? The host cleverly disguised his question by talking about other countries following El Salvador’s footsteps and starting mining Bitcoin. He also mentioned Venezuela and other not-friendly to the U.S. countries already doing it. Then, he asked point-blank, what would it take for their country to start mining?

Related Reading | Will Bitcoin Mining Backed Volcano Bonds Be Enough To Ward Off The IMF?

“The United States is already mining,” Gibbs answered. And then softened the blow with a “Maybe.” If true, this is huge. And the implications are even greater. “They might have like 10 or 20 watts running somewhere in the midwest to test it out. Maybe. It’s hypothetically speaking. But, it’s a matter of national security.” Was that hypothetical? Or was the Compass Mining CEO giving us inside information? That’s what we’ll try to figure out.

But first, here’s the video: 

What Does The Compass Mining CEO Know?

Well, for starters, he knows Bitcoin is the hardest asset ever created. “When it comes to mining, when you’re talking about what Bitcoin is, whether it’s a store of value, it’s a medium of exchange. It’s the future financial instrument that many, many things are going to be built on top of. Nations would have to be absolutely out of their mind to not be getting some exposure to the underlying infrastructure which supports it.” 

So, it’s safe to say that the Compass Mining CEO is bullish on Bitcoin. Why do we think he might know something the rest of the world doesn’t, though? Gibbs continues, “So, the US I think is on the front foot. We’ve had a lot of conversations with the government in DC, state governments, to help educate them, but they are very forward-thinking when it comes to supporting this.”

So, does the Compass Mining CEO know something we don’t? Is The United States mining Bitcoin already?

Gibbs completes the idea by saying that El Salvador is showing the way to countries that are not at the forefront and, historically, have been hurt by the current system. They now know that being early to Bitcoin can make a huge impact and “get them there.”

BTC price chart for 12/03/2021 on FTX | Source: BTC/USD on TradingView.com

Other Countries That Are Already Mining Bitcoin

Story Time With Pomp And Gibbs. The host senses that the guest knows something and tries to get it out of him. Pompliano shares a story with him: he knows that in 2012-2013 a Federal law enforcement agency was mining Bitcoin. The rationale was that they couldn’t get a budget approved to buy Bitcoin at exchanges to fund black/ undercover operations. So, they filled papers to get computers instead and started mining. The Bitcoin they got was untraceable, it had no history. And they used it to run operations.

Then, it was Gibbs turn. “So, this is how you get in trouble,” the Compass Mining CEO answered. Cleverly, he shifted the focus from the U.S. to other countries. According to Gibbs, a North African that’s a hotspot for the United States is getting into Bitcoin Mining. This is happening at the presidential level.

Related Reading | Bitcoin Mining In The U.S.: 4 States Attract The Most Miners

Also, he lives in Latvia. A very close neighbor of Latvia, “that may have stopped a plane no too long ago, to remove a journalist,” is already mining Bitcoin with nuclear power. The Compass Mining CEO closes his stellar presentation with, “I don’t believe that they’re mining Bitcoin to skirt sanctions. I believe that they’re mining Bitcoin because they see it as the future, and they want to boost their economy, they want to grow.”

You read it here first, Bitcoin is the future and many world leaders know it.  

 Featured Image by Christopher Skor on Unsplash - Charts by TradingView
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How Crypto Champions can help you increase the rarity of your NFT

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How Crypto Champions can help you increase the rarity of your NFT

The last few years have been exceptional for NFTs. Our idea of digital assets and their ownership has experienced (and is still experiencing) rapid evolution. Very few people would have boldly predicted a public tweet selling for $2.5 million or a there-for-all-to-see clip of Lebron James dunking selling for $200,000. But, as we’ve all figured out, the creation, sales, and ownership of digital assets are well within the possibility realm.

Several other digital assets have been sold as NFTs in a very short time. Every passing day suggests that the NFT train or “NFT craze” will not disappear anytime soon. So, if you’re still thinking about joining the NFT movement, stop thinking and start acting.

As far as actions relating to NFTs go, there’s one action that anyone— NFT expert or NFT newbie — should be taking right now.

What’s that?

Signing up to be a part of the hottest NFT project right now — Crypto Champions!

Value, Inclusion, NFTs, and Crypto Champions

Crypto Champions is, first, a community-led NFT project. More than NFTs, the Champions Community’s goal is to build a strong network of competent and highly successful people using the powers of Web 3.0 ( NFT, Cryptocurrency, Metaverse, and Crypto Gaming).

The Champions Community is strongly focused on building and sustaining an enabling environment for its members to grow to be the best they can be. Everything from timely investment opportunities, networking with top-notch professionals, and publicly trackable $1 million gift are all accessible for high-performing community members.

The Champions Community also has a community fund powered by DAO (Decentralized Autonomous Organization) technology to support member-led project initiatives. You don’t have to worry about being left out because it is all about getting everyone to where they want to be in the Champions Community.

… and we’ve not even gotten to the NFT part!

The NFT Angle

The Champions Collection consists of 8,888 unique NFTs only accessible through an exclusive Web 3.0. Champion NFTs are a collection of high-quality human 3D models divided into two factions — Privileged and Rebels.

In their separate factions, each of the NFTs has at least 136 combined unique traits, expressions, weapons, uniforms, and gears. When you successfully mint a Crypto Champion NFT, you become a Champion holder. “Fate” will decide whether the character you mint belongs to the Privileged or Rebels faction. With Crypto Champions, minting is fun — and valuable!

Unlike many other NFT projects, the Champions Community does not make it easy for anyone to mint a Champion and become a part of the community. Minting is specially reserved for community members devoted to helping the community grow and who have proved to be high-performing individuals.

The ultimate display of the power of the Champion NFTs reveals itself when the Rebels and Privileged factions lock heads and fight against each other in the Metawar.

Exponential Increase in NFT Value

Crypto Champions NFTs are not static in value; they are actually very dynamic. Champion holders who mint rare NFTs can make up to ten times the initial NFT market value.

Rare NFTs are great, but they are not the only way to amp up the market value of your Champions. Fortunately. Champions holders can up the market value of their NFTs by participating and competing in a short series of three easy-to-play games. Holders with higher scores gain access to rare weapons and accessories that sporadically boost the market value of their NFTs.

Your Best Way to NFT Nirvana

By offering Champions holders a way to amp up the original market value of their NFTs, Crypto Champions is hammering on the certainty of financial growth for its members. This is virtually impossible to find in any other sort of NFT-related project.

The Champions Community also offers its members a different kind of merch — dog tags. You’re given a pretty durable, distinctly customized dog tag when you sign up to be a part of the Crypto Champions project.

Dog tags are not just accessories because they represent something bigger and better, and dog tags represent meaningful displays of brotherhood and communal strength.

With Crypto Champions, you get a community of progressive people, the opportunity to accumulate more wealth while wearing very cool dog tags. It’s everything anyone and everyone wants from NFTs.

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