As global technology advances, traditional password systems may not just be enough to protect users worldwide. It is pretty alarming how hackers can now easily slip through online security measures thus, a more reliable authentication is needed today.
Advance eCommerce fraud prevention solutions keep on improving their services and develop their existing method of protection such as biometrics, smartcards, and tokens are a few of some popular alternatives to passwords.
DEMAND FOR ADVANCED AUTHENTICATION
Due to the rising threat of techy hackers and data breaches, companies and enterprises are now more dependent on security agencies specializing in electronic data and computer works. Nowadays, businesses revolve heavily around online transactions, significantly that the global pandemic is still rising, and tighter security measures are needed. Many company owners are now implementing two-way authentication systems that involve microchip-equipped cards to tighten up their security and protect their business and their customers.
Here are some of the current market players when it comes to the authentication industry:
Known as a leader in biometric authentication, LoginID provides SaaS-based Passwordless Authentication, Digital Onboarding, Digital Identity Verification, and PSD2 Strong Customer Authentication solutions that are FIDO2 Certified. LoginID’s Passwordless authentication allows the organization to implement secured biometric authentication on all major browsers and platforms. The company also offers free trials to navigate and easily see how the system works.
This company also offers passwordless login into existing applications through a developer SDK. Magic is based in the US and involves email, SMS, FIDO2 WebAuthn, and social login for their security system. Although some users have noted difficulties in using Magic’s authentication product, an in-house IT expert with sufficient knowledge and experience might be the only one who can run the system.
With various services like FIDO WebAuthn-based biometrics, email, SM, and magic link logins in replacements for passwords, Auth0’smay be quite expensive, depending on a business; requirements, and needs. They offer their services by using mobile, web, or single-page apps. Although they offer lots of services, some users implied that using their services can sometimes be complicated, and their custom login features need improvement.
As the need for stricter and more reliable authentication systems, service providers are now developing other options that are way better than the traditional password setup the market has. The growing biometric authentication industry may be a good sign of a more trusted system in the market but firms and enterprises should be careful in choosing what system to implement. It is best to thoroughly search for different providers first, see which one offers everything needed and if their system is easy to navigate.
To know more about the competitor analysis of LoginID, you can read this infographic from LoginID.