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The Inner Child’s Perspective

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A recently received letter alerted me of the inner child I created decades ago. An included, but incorrect invoice prompted me to pick up the telephone to alert a company that I had been incorrectly charged for a service. But as I reached for it, anxiety about the potential confrontation coursed through me and I strangely felt unable to dial the number.

Audibly speaking to myself, I said, “You have multiple degrees and worked in the capacities of management, teaching, and writing. And now you’re trying to convince me that you can’t dial a phone? What are you-two-years-old?”

I stopped in my tracks. It was precisely at that age that I created my inner child and it not only could not dial a telephone, but it convinced me that I could not do so as a grown adult. It both influenced and hijacked me, indicating the dichotomous nature of my adult child life, during which I had, for the most part unknowingly, engaged in an internal conflict in which my inner child had fought for its needs while I had wrestled for my own. There were times it had actually won.

This begs the question: what exactly is the inner child?


Exposed to danger, detriment, instability, and even abuse during an alcoholic or para-alcoholic upbringing, a child is forced, without power, maturity, tools, resources, or understanding, to create what is known as the “inner child” by spiritually escaping within and burying himself in his deepest physical recesses. Like a protective cocoon, it serves as a sanctuary. Left with a distorted, distrusting view of people, places, and things, he–through the ultimate adult–only understands the lens he was forced to adopt because of his circumstances.

While the adult may consider these distortions irrational or illogical, they were not to the infant he once was when he experienced them.

“The cause of codependence is a wounding of the true self to such an extent that to survive, it had to go into hiding most of the time, with the subsequent running of its life by the false or codependent self,” according to Dr. Charles L. Whitfield in Co-Dependence: Healing the Human Condition (Health Communications Inc., 1991, p. 22).

The real, or true, or authentic self is the very expression and reflection of God. It is intrinsically endowed with trust, beingness, spontaneity, ad love. It surrenders to itself, to others, and to the universe. But when intolerable conditions exist, it is forced to seek refuge and replace it with the false or pseudo-self.

“Our false self is a cover-up,” according to Whitfield in another of his books, Healing the Child Within (Health Communications, Inc.., 1987, p. 11). “It is our aggressive ego or super ego, forever planning and plodding, continually selfish and withholding. It is envious, critical, idealized, blaming, shaming, and perfectionistic.”

Abuse, in its extreme forms, may not be the only reason that the inner child is created. Parents who endured their own adverse and dysfunctional upbringings, yet remain ignorant to or in denial about them, project their stored, shelved, and squelched fears, angers, and inferiorities onto their children, especially when they are triggered, as if they serve as reflections of them. So repressed and bottled up are they, they that cause an unleashed storm of negative, uncontainable feelings and emotions, which their children unknowingly absorb, internalize, and erroneously believe are their own.

“As children, we took responsibility for our parents’ anger, rage, blame, or pitifulness,” acceding to the Adult Children of Alcoholics textbook (World Service Organization, 2006, p.7). “We were children, but we unknowingly took responsibility for our parent’s feelings and poor behavior. This mistaken perception, born in childhood, as the root of our codependent behavior as adults.”

“In a need to stabilize the parent and to survive, the child denies that the parents are inadequate and bad, and internalizes their projected inadequacy and badness, plus a common fantasy,” Whitfield explains in Co-Dependence: Healing the Human Condition (op. cit. p. 27). “‘If I’m really good and perfect, they will love me and they won’t reject or abandon me.'”

This echoes one of the Adult Children of Alcoholics survival or so-called Laundry List traits-namely, “We are dependent personalities who are terrified of abandonment and will do anything to hold on to a relationship in order not to experience painful abandonment feelings, which we received from living with sick people who were never there emotionally for us.”

Aside from the fantasy that results from the child’s view that his God-equivalent parents are perfect and that any adverse or abandoning actions are due solely to his own inadequacy and undesirability, there is an even deeper reason for his belief. As long as he views his mistreatment as the result of his actions or flaws, he clings to the last thread of hope that he still has some degree of mastery over the situation, avoiding full acceptance of his powerlessness over and vulnerability to deficient caregivers.

“(But) no matter how distant, evasive, or even alive it may be, we each have a child within-the part of us that is ultimately alive, energetic creative, and fulfilled,” Whitfield explains in Healing the Child Within (op. cit., p. 9). “This is our real self, who we truly are.”

Yet those who were forced to place it in suspended-time and -development exile and replace it with the false self, have no recollection the strategy they implemented as infants or very young children to survive. As a result, it remains mired in fear, yet continues to exert its influence on the adult. While it was once a necessary child sanctuary, it ultimately becomes an adult prison.

But there may be one than one inner child in such dysfunctional families.


Although it is important to understand the inner child’s manifestations, it is equally important to realize that the parents who spark its creation often act out of their own. Unless they realize its existence and seek to heal it through therapy, twelve-step recovery, or another modality, they will retain it their entire lives and inflict damage and dysfunction on their own offspring.

“When a child’s development is arrested, when feelings are repressed, especially the feelings of anger and hurt, a person grows up to be an adult with an angry, hurt child within him,” according to John Bradshaw in Home Coming: Reclaiming and Championing Your Inner Child (Bantam Books, 1990, p. 7). “The child will spontaneously contaminate the person’s adult behavior.”

This applies both to the parent and his or her offspring, since both, without intervention, have inner children that were created at the moment of infection of a disease of body, mind, and soul. Both were deprived of two fundamental aspects that could have fostered growth, developmental autonomy, and self-confidence: parents or primary caregiver that supported their needs, and a very early sense that they were important and hence valued.

Subjected to criticism, blame, shame, instability, fear, and even abuse in its many forms, they sustained soul wounds and resultantly adopted numerous manifestations later in life that pointed, like the needle of a compass, to their origins, but which were most likely not understood and interpretable. These include the many adult child characteristic survival traits, such as isolation, distrust, a fear of intimacy and authority figures, and the need to people-please, along with codependence and even narcissism.

While they may believe that their unresolved traumas and wounds have faded into their childhood pasts, they surface in two principle ways that indicate that they have not. They either act them out or act them in, both indicating that, contrary to how they may present themselves to the world on stage, that there are unresolved issues that lurk behind it.

In the former case, acting out can include “re-enactment of violence on others; doing or saying to our children what we said we’d never do; spontaneous age regression, (such as with) temper tantrums, being inappropriately rebellious, (and) carrying on idealized parental roles,” according to Bradshaw (ibid, pp 14-15).

Acting in can assume many manifestations, such as physical maladies with emotional origins, like elevated blood pressure and heart rates, ulcers, hives, gastrointestinal difficulties, muscle tensions, panic attacks, insomnia, recurring nightmares, and a host of anxiety disorders.

Because they had their origins early in life, where, it can only be wondered, did all these manifestations go, since they may have lain dormant and failed to exert their influences on the person until they were triggered, activated, and surfaced by means of their acting out or in methods?

An adapted biological response for inhibiting pain results from neuronal gating, the means by which information within the three-part reactive, emotional, and rational brain is controlled.

“What we call repression may take place primarily at the gate between the thinking and feeling brain,” explains Bradshaw (ibid, pp 74-75). “To put it in the simplest way possible, when the emotional pain in the limbic system reaches overwhelm, an automatic mechanism shuts the gate into the neocortex (the brain’s upper, rational area).”

During retriggering incidents, however, parents regress to their wounded inner children, acting from their hurts instead of their hearts and projecting their unresolved emotions onto their offspring, who serve as displaced, time-suspended representatives of them, in an attempt to finish out their traumas and restore themselves. As if possessing dual personalities, they leave adulthood and return to childhood. They are no longer parents during these times and, in extreme cases, can become predators.

Traumas, whether expressed by a child or the child his parent once was, rob both of security and trust and stunt development.

“The earlier the emotions are inhibited, the deeper the damage,” according to Bradshaw (ibid, p. 72). “There is growing evidence that there is a sequence in brain maturation which basically follows the evolutionary sequence of brain formation.”

Since an adult must deal with and understand his inner child’s viewpoint, he must ask himself what his perspectives are.


Aside from the previously mentioned hesitation in confronting a potentially conflictive situation on the telephone and the inability to make that call, what are some of the inner child’s other perspectives about himself as a time-suspended, trauma-created part? An examination of a dysfunctional upbringing provides many clues. One of them points to feelings.

Exposed to the subtly and silently imposed rules of “don’t’ talk, don’t trust, and don’t feel” to maintain the alcoholic or para-alcoholic family system, the inner child was unable to express positive ones. Forced to squelch and swallow negative experiences it could never express, it becomes backed up like a clogged drain until numbness finally set in.

Because it last experienced the fear that prompted its creation, it views the world with it.

Another of its aspects are its wants, wishes, and desires. Toxically shamed children, who are erroneously led to believe that they are flawed or even abnormal for generating such needs that are not always met and that dysfunctional parents sometimes suppress, do not feel that they are healthy aspects of themselves.

The “don’t trust” part of the unspoken family rules is also a significant aspect of the inner child’s reality. Seemingly able to identify truths, such as dysfunctions, arguments, and conflicts its parents either deny or are unable to accept, it quickly learns to distrust its own observations, perceptions, and sixth-senses when it vocally expresses the realties to which it is exposed. But it is often shut down with nullifying statements such as “That’s not happening” or “That’s just nonsense.”

“Children who get these kinds of messages quit trusting their own senses,” advises Bradshaw (ibid, p. 194). “Without sensory data, it’s hard to live in reality… We need our inner child’s sensory expertise.”

The natural response to noting that something is wrong, especially when other family members seem oblivious to it, is the expression of it. Aside from failing to identify it, this otherwise desirable truth- telling also protects the family dysfunction from being exposed to the outside world, which may never suspect that it exists.

“Early on, your natural inner child learned to adapt in order to survive,” Bradshaw points out (ibid, p. 195). “In dysfunctional families, there is a lot of lying (to shield the outside world from the truth). The delusion and denial that surround the family is a lie. The false roles (like hero, scapegoat, lost child, and surrogate spouse) family members play are lies.”

Another inner child facet is its loss and lack of spontaneity-of sheer beingness-which is its intrinsic essence. It remains mired in its protective cocoon because it was exposed to instability and danger. Shamed, controlled, and often retraumatized, it was forced to retreat deeper into its shell. The absence of trust is the opposite of presence and beingness.

Yet another inner child perspective is expressed by the often-stated, “I want what I want and I want it now” tirade. It is not an adult and therefore cannot see the world through these mature eyes. It was never surrounded by walls of patience that put on hold what it wanted for later delivery of it. It does not understand the concept of delayed gratification that age breeds.

“(Inner children) have a low tolerance for frustration and delay,” Bradshaw advises (ibid, p. 197). “Part of growing up is learning to delay gratification, which helps reduce life’s pain and difficulties.”

Another inner child perspective is its need for perfection. It abhors making mistakes and the shame and criticism that often result from doing so. In fact, making a mistake can be equated with being a mistake, an annihilation of the self. So distasteful is it, that it was adopted as one of the Adult Children of Alcoholics” survival traits, which states, “Personal criticism we take as a threat.”

Part of the remedy comes from understanding the difference between toxic and healthy shame. The former is the judgment and resulting belief that the person is flawed to the core, while the latter serves to correct and restraint future behavior, as in “I felt ashamed of myself when I found out that one of my jokes hurt her. I won’t do that again.”

“Healthy shame allows you to make mistakes, which are an integral part of being human,” Bradshaw explains (ibid, p. 199). “Mistakes serve as warnings from which we can learn life-long lessons. Having permission to make mistakes allows our inner child to be more spontaneous.”

Finally, because of the fearful and traumatic circumstances that necessitated its creation and its time- and tool-suspended state, it views the world through a clouded lens and fails to understand life. It cannot comprehend how and why others, who did not endure its upbringing conditions, are able to do what they can. Both the inner and later adult child do not see life as something to live and embrace. Instead, they see it as a series of distrusting interactions with others and a collective problem to be solved.

In retrospect, to the adult who was forced to create his inner child to survive detrimental circumstances he should never have faced, but no longer remembers doing, the inner child itself is the problem to be solved. Reduced to a dichotomous, almost dual-personality, the adult child engages in a daily conflict with a part of him he himself created, often straddling the line between his child side then and his adult side now.

It takes considerable work, understanding, and recovery to reverse his once-necessary action. But, once again, the ability to do so rests within him-this time in a reparenting role.


“The solution (to the inner child dilemma) is to become your own loving part,” according to Adult Children of Alcoholics twelve-step recovery meetings.

“Becoming your own loving parent… requires that we accept the reality of the inner child,” according to the Adult Children of Alcoholics textbook (op. cit., p. 296). “The child within is our original identify which knows how to love and trust freely. We become willing to consistently seek out and integrate the inner child into our lives.”

There are several schools of thought about becoming a parent, especially to the inner child. One involves a lack of experience and the childhood exposure to poor role-modeling.

“Since most of us are from dysfunctional families, we really do not know how to be nurturing parents to our inner child,” according to Bradshaw (op. cit., p.181). “Our wounded inner child is childish. He was either overdisciplined or underdisciplined. We must become good, nurturing disciplinarians if we want our wounded inner child to heal.”

Another school of thought indicates that parenting skills were forcibly adopted at an early age when the oldest sibling, replacing a physically or emotionally absent, incapable, or at times intoxicated adult parent, assumed this surrogate role by taking care of his younger brothers and sisters. This replacement, which robbed him of his rightful playful, nurturing development and required that he grow up very quickly, often resulted in the reading of bedtime stories to younger siblings, helping them with their homework, washing their clothes, and making their lunches so that they could take them to school each day. Although this role constituted a subtle form of abuse and certainly the misuse of a child, it somehow ensured family system functioning.

The final school of though is that the love needed for this inner child reparenting role already exists within.

“For many ACA members, the child within represents our true self,” the Adult Children of Alcoholics textbook points out (op. cit., p. 302). “This is the part of us that is our original being. The inner child has original trust, original belief, and original love.”

But tapping into that “original love” requires regaining “original trust” between the inner child and what became his adult counterpart as he matured, and that necessitates time and concerted effort. After all, the inner child operates from defensive fear.

Part of the reparenting process entails understanding the inner child’s perspective-that is, how it thinks, feels, and views the world from a time- and developmentally-arrested sanctuary. It may be shocked to learn, for instance, that the year is 2020 and not the 1960 or 1970 or 1980 period when it was created and when all time stopped for it. Its last view of people, especially its own parents, was the one that caused its retreat from danger-and this is how it continues to perceive.

Another part of the reparenting process is establishing new rules that are mostly the opposite of the ones to which it was exposed. The most significant ones are the subtly applied, but never actually articulated, family system-maintaining “don’t talk, don’t trust, and don’t feel” ones.

Gentle corrections entail explaining that is all right to do these things because they are natural needs and endowments of the soul, but that it was not all right that its attempts to do so were denied and shut down by parents who were unknowingly influenced by a disease they could not understand. Feelings are neither right nor wrong: they just are.

These toxic rules teach a child to distrust his own observations and reality. Reparenting here entails emphasizing that he was probably accurate in his observations, but that his adult parents at the time taught him to deny them in order to plug into the alcoholic or dysfunctional family lie.

Another lesson reversal is that it is normal and healthy to have needs, wants, and desires. But some children are toxically shamed for having them, as if they are flawed or abnormal for doing so.

Again, reparenting requires a correction. What was wrong was not the wants, but the self-serving parental needs to intercept and judge them. The inner child must be given permission to have these desires now.

Shamed, controlled, exposed to instability, and stripped of safety, a child loses trust, spontaneity, and playfulness. He must slowly regain trust and, when he does, be granted permission to have fun, to just be, without looking over his should in anticipation of the next blame or danger. This very goal is expressed by one of the twelve Adult Children of Alcoholics fellowship promises resulting from program recovery of “We will learn to play and have fun in our lives.”

An extension of this is adequate self-care and “me time,” which can range from a simple bubble bath soak to a seven-day cruise.

Because children want what they want and they want it now, they must be taught to delay their gratification. The inner child needs the same lesson. It does not understand the concept of patience, that its desires may be granted, but at a later time. An effective reparenting method is promising things, like sweets, treats, or something bought in a store as a reward if it practices patience and then reliably delivering it.

“I promise to give you that chocolate bar you want, but you have to wait until I finish cutting the lawn.”

Progressively increased periods between promises and deliveries will further foster inner child patience.

Dysfunctional upbringings often breed perfectionistic-striving-that is, the attempt to be as perfect a person as possible to avoid criticism and shame and perhaps make one more feeble attempt to gain that love and acceptance from a parent who does not necessarily have them to give.

The inner child must be taught that it is okay to make mistakes, that no single person is or can be perfect, and that they are part of the human condition and not a reflection of the person’s inferiority or lack of worth.


Reparenting the inner child requires the adult’s unconditional permission to be himself, to be the person he was created to be, but never could fully achieve because of his upbringing circumstances. In many ways, the inner child is the result of having been parented by people who were unrecovered adult children themselves.

“Recovery is accepting yourself for who you are (and) no longer waiting for rothers to define you and approve of you,” the Adult children of Alcoholics textbook concludes (op. cit., p. xxiv).

Article Sources:

Adult Children of Alcoholics. Torrance, California; World Service Organization, 2006.

Bradshaw, John. Homecoming: Reclaiming and Championing Your Inner Child. New York: Bantam Books, 1990.

Whitfield, Charles L., M.D. Co-Dependence: Healing the Human Condition. Deerfield Beach, Florida: Health Communications, Inc., 1991.

Whitfield, Charles, L, M.D. Healing the Child Within. Deerfield Beach, Florida: Health Communications, Inc., 1987.

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Benefits of Bing and Yahoo Pay Per Click

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With today’s very competitive online marketing, it is important that a business creates a strong marketing effort to build qualified traffic to their website. Pay per click marketing is one great way of advertising on the Internet. It can bring a steady flow of traffic that can result to potential leads and new sales. Over the years, it has been proven profitable, especially if the business is targeting a segment of audience. Adding Bing and Yahoo to your Google pay per click marketing is worth considering.

Pay per click campaign is based on keyword selection specifically designed to revolve around search terms that are relevant for the site. They are normally the ads that show up at the top and right corner of a search page. Generally, search engines do not charge when displaying these ads, but when a visitor clicks on the ad or the link which lands back to the business’ site, only then, is the advertiser charged.

All throughout the pay per click marketing world, Google is leading all other search engines with their 67% market share. However, what most advertisers do not realize is that with the growing amount of traffic on Google, also comes a number of competitors, still making it hard to hit on search result targets.

So, what is the alternative? Over the last couple of years, Bing and Yahoo pay per click have emerged as Google’s number one competitor. Although, Yahoo’s market share only comes up to 11.6% and Bing’s to 16.7%. When combined, they total of over 30% and this can still make a dent with Google’s share. And for any advertisers who overlooks these numbers could be ignoring a large population of potential customers.

Other advantages of Bing and Yahoo pay per click, include:

  • Pay per click with Bing and Yahoo does not cost as much as with Google. – Many advertisers say that taking Google as their host for paid search is a complete campaign suicide, mainly because of their high costs. Relevant keywords being bid with Bing and Yahoo do not cost as much as $2 to $5 per click as with Google. For instance, one of the most expensive keywords in Google includes “insurance,” “loans,” “mortgage,” “trading,” which usually ranges from $30 to $50 per click. So, if you run a business about loans and need to bid on “house loans” keyword, a business can pay as much as $3500 a month for that particular keyword alone with Google. However, Bing and Yahoo give much more reasonable prices. They have the lowest cost per click, even with the most expensive keywords in AdWords that normally ranges from $0.10 to $2, but still lands in the first pages. More so, they offer long-tail keywords of four or more words, but still at a very reasonable price bid.
  • Bing and Yahoo have demographic advantages. – Although recently, Bing removed their feature to target ads by gender and age as they say they improve it to become more accurate. Bing and Yahoo still have a statistical advantage because 58% of their users are women, and their audiences are from an age group of 35-45 and 55-64, which are definite age groups that can afford to buy as much in the Internet. Furthermore, this is probably because Bing is owned by Microsoft, and they normally put default web browsers that come with the computer a user has bought, not unless of course, if they are tech savvy and knows how to change web search engines in their computers.
  • Bing and Yahoo allow their users to import campaigns from Google – most advertisers admit that they are always having a hard time running separate campaigns in Google, and with Bing and Yahoo as they do their best to update each. Now, AdCenter with Bing and Yahoo allows users to import their campaign from AdWords with Google, without even exporting a single file. This is perfect for advertisers who do not want to spend time editing, exporting, and re-uploading spreadsheets from one account to another.
  • Bing and Yahoo pay per click does not run on Internet Explorer alone – Recently, many adCenter users of Bing and Yahoo requested to expand their service outside Internet Explorer. Now, pay per click may also be run through Mac and Chrome users, including all other web browsers.
  • Bing and Yahoo for mobile – paid search through Bing and Yahoo is made easy as they launched Bing on mobile devices through WAP or GPRS connections. Not only will users enjoy “Find My Location,” applications, as well as driving directions and maps, but they will also be able to search for new information through their smart phones, and this means that pay per click campaigns will reach a much wider audience.
  • Bing and Yahoo have representatives to talk to for free, 24/7. – Microsoft has dedicated customer representatives who are specifically assigned to help Bing and Yahoo AdCenter users, even those that are starting with their Bing and Yahoo ads. They have a range of topics that they can help with, from starting up, to billing, managing campaigns, editorial questions, and campaign reports. In fact, they are even open to suggestions and comments, which is the main reason why Microsoft brought about the freedom for users to use their Bing pay per click campaign on other web browsers. More so, these representatives are always active in social media, so it could be easy to reach them in Twitter or Facebook.
  • Cross-Platform Analytic Reports – With Bing and Yahoo’s adCenter report, it becomes easy for users to compare keyword performance for their pay per click campaign with other search engines, so that they can make the most of their budget.
  • Potentially Better Return of Investments – any pay per click campaign is useless if it does not get positive results. Numerous advertisers have vouched that adCenter pay per click campaigns through Bing and Yahoo drove more traffic than keywords run with AdWords of Google, which significantly gives a better return on investment.

Even with the 67% market share of Google, if combined with costly prices for their pay per click campaign, and with their other seemingly flaws, Bing and Yahoo still strike as a better alternative to Google, and as they make a dent to Google’s ad campaign, soon more and more advertisers will realize the benefits and power of what Bing and Yahoo can offer with the increase of their sales and rapid growth of their business.

Additional Resources

  • Pay Per Click on Bing
  • Pay Per Click on Google
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Top Three Attributes of the Car Accident Lawyer You Should Retain

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Car accidents, including motorcycle and truck accidents, are serious business. They happen every day and, even if you’re the safest driver in the world, they can still happen to you. If you suffer serious injuries from a car, motorcycle, or truck accident, it is vital that you first speak to a car accident lawyer before you reach any settlement with the insurance company, which would like nothing more than to pay you the least amount possible. However, choosing the right lawyer is not as simple as the decision to consult with one. Here are the top three attributes that you should look for in a prospective car accident lawyer to retain.


One of the most critical attributes to look for in a prospective auto injury lawyer is whether he or she actually specializes in car, motorcycle, and truck accident law. As an injured accident victim, you will be relying on lawyer you retain to maximize your recovery from the insurance company. Do yourself a big favor and make sure you retain a lawyer who specializes exclusively in representing auto accident victims.

There are many attorneys in each state practicing personal injury law. However, personal injury law can cover a wide-range of injuries. You don’t want a personal injury lawyer that handles a wide variety of personal injury lawsuits. You want a lawyer that specializes exclusively in car, motorcycle and truck accident law; someone who day-to-day represents auto accident victims.

For example, if needed heart sugary, would you want a general surgeon operating on you or a heart surgeon? Retain a lawyer specializing in representing auto accident victims. This can make a significant difference in how much you recover from the insurance company. You do not have to worry about expert auto lawyers being too expensive for you, because they generally do not charge hourly fees but, rather, a contingency fee.


The second most critical attribute to look for in a prospective car injury lawyer is his or her experience level. It’s not just a matter of being an experienced lawyer, you want an attorney who is very experienced in representing auto accident injury victims.

Following a car accident, the injuries you sustain may change your life drastically. Now is not the time to put your life and the way you are able to lead it in the hands of a rookie. Try to find a car accident attorney with at least five years of experience, ideally someone with experience representing car accident victims against the same insurance company. Consult with a seasoned lawyer who has many years of experience going up against the insurance companies.

However, it’s not just a matter of experience in car accident law. You want an attorney with years of trial experience, because your case may require going to trial.


Finally, when considering a prospective car accident lawyer, you want to make sure he or she has been successful in the past and in the present. There is no point selecting a specialized lawyer with years of experience if he or she has not been successful against the auto insurance companies. It should not be difficult finding out how successful your prospective car lawyer is in representing auto accident injury victims. Just ask! If he or she has a proven track record of success, they will tell you and give you examples. Ideally, they will have been successful for past clients with similar injuries that you have sustained in the car accident.

In the end, you want a car accident lawyer who is an expert, experienced, and successful with respect to auto accident law in your state. Do not settle for anything less. There is absolutely no reason why you would need to.

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Sales Force Automation Software: Business Need

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Sales Force Automation Software was a major challenge before some decades that is successfully superseded by our techno-giants. The entire business community was longing for a system that could control; and monitor the track of sales and marketing activities. Things were getting tougher for an executive or an entrepreneur to manually handle the entire sales process and organizational activities. Moreover, the interaction with the clients was worsened. The answer to all those worries came in the form of this Software.

Streamlines Sales tasks

Sales Force Automation Software basically is another name for Customer Relationship Management Software. Its prime motto is to provide one-to-one interaction of organization executives with their customers. The primitive form of this Software was just for maintaining contacts. But rapid advancement of technology and rigorous endeavors from the technocrats has made it capable of overpowering the entire sales stage.

Online Sales Software handles all the sales tasks easily and gives you accurate sales reports on time. It is easy to use software which fulfills all the needs of the organization. It saves the precious time of the sales team and sales managers.

Web Based Technology

Online CRM Software encompasses cloud computing technology to perform the sales force automation. From Cloud Computing, we basically mean data to be stored in servers that are remotely located and are connected through network. Cloud Computing uses the SaaS module to provide this technology. SaaS stands for Software-As-A-Service. That means, the software needs not to be installed at the client’s computer. It is hosted from a remote server and its complete package can be accessed from there itself.

This Software has sorted out most of the problems faced by the entrepreneurs handling small to big organizations. Its easy usability, portability and anywhere operable flexibility have proved its worth over the previously launched hosted application.

Some Benefits of Online CRM Software over the premise hosted software are:

1) Premise hosted need to be installed to a computer. Thus it gets system specific. You can’t avail the software once you change the software. It can be used anywhere and at anytime, you can access the software any time you required.

2) Online CRM Softwares are cost effective. Whereas premise hosted software are much costlier than that.

3) There is a lot of extra IT infrastructure needed to successfully run premise hosted application. Whereas online application provide all kinds of functional service on a remote access basis.

4) The entire data load in case of premise hosted is upon your system. So, any time, there are chances of data crash and hardware failure. While in case of cloud computing, entire data load is upon the server. So your system is always safe from the impending dangers.

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Addition To The Control of Asbestos Regulations 2006 Proposed By HSE

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It was only in 1983 that Asbestos (Licencing) Regulations introduced the requirement for companies or individuals working with asbestos coating or asbestos insulation products to possess a Health and Safety Executive (HSE) licence.

Another twenty years elapsed before the 2003 Regulations instructed that the relevant authority must be notified of the details to any asbestos work which required a license, at least 14 days prior to the commencement of work. The Control of Asbestos Regulations, 2006 unified all previous prohibition and licencing regulations into one comprehensive reference document.

Following correspondence with the European Commission, the HSE is presently in consultation on plans to once again modify aspects of the 2006 Regulations. The aim is to more accurately reflect current levels of health risk concerns to companies and organisations who come into working contact with chrysotile white asbestos, estimated to be still present in a half a million premises around the UK.

Despite the continuing asbestos awareness campaigns of HSE, inconsistency of working knowledge and methods by construction firms and premises owners to the necessary actions required when first inspecting site building, encountering, containing and disposing of asbestos material.

Despite being banned from the 1980s onwards, white asbestos continued to be used in insulating materials such as wall board, wall coatings and cement products found in a wide variety of commercial and domestic building applications.

Currently, there are two existing categories of asbestos work:

1. Licensed asbestos work

2. Non-Licensed asbestos work

Currently, non-licensed work is exempt from requirements to:

– Notify work with asbestos to the relevant enforcing authority

– Carry out medical (respiratory) examinations

– Maintain registers of work (health records)

– Hold an asbestos licence

– Have arrangements to deal with accidents, incidents and emergencies

– Designate asbestos areas

While the licensed asbestos work category remains unchanged, HSE propose to modify non-licensed asbestos work by introducing additional measures for short duration exposure to ‘friable’ ( fragile and disintegrating) or ‘damaged or degraded’ asbestos. A new category of asbestos work is to be introduced in addition to the two existing categories.

3. Notifiable Non-Licensed Work (NNLW).

Work under this new category will be exempt from requirements to:

– Hold an asbestos licence.

– Have arrangements for accidents, incidents and emergencies.

– Designate asbestos areas.

However, work under the new category will require employers to:

– Notify their work with asbestos to the “relevant enforcing authority”.

– Carry out medical (respiratory) examinations.

– Maintain registers of work (health records).

HSE propose that requirements for notifying work with asbestos, health records and medical surveillance will not apply where:

a) Exposure of employees to asbestos is sporadic and of low intensity.

b) It is clear from the risk assessment that the exposure of any employee to asbestos will not exceed the control limitwhere the work involves –

(i) Short, non-continuous maintenance activities in which only non-friable materials are handled.

(ii) Removal without deterioration of non-degraded materials in which the asbestos fibres are firmly bonded in a matrix.

(iii) Encapsulation/sealing of asbestos-containing materials which are in good condition.

(iv) Air monitoring/control, and the collection /analysis of samples to confirm whether a material contains asbestos.

Existing regulations do not specifically require the asbestos to be ‘non-friable’ or ‘non-degraded’ and the European Commission also seems to require a respiratory examination of industry personnel every three years due to uncertainty of not will knowing if there has been an encounter with asbestos in ‘notifiable’ situations.

Throughout the twentieth century and right up until the present day, dangers of asbestos exposure were continually ignored by building trade personnel or building owners. As a result, joiners, plasterers, plumbers, electricians and other operatives would be constantly at fatal risk of inhaling deadly asbestos fibre dust, which remains permanently embedded within the linings of the lungs and would develop into asbestosis disease or the malignant incurable cancer, mesothelioma.

The first asbestosis symptoms would not appear until some 15 to 50 years later, often at an advanced stage when prognosis would be between 4 to 18 months.

In the UK, the number of deaths from mesothelioma has risen to 2, 250 in 2008 and over 2,000 diagnosed cases are recorded each year.

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Outsourcing Your Plastic Surgery Marketing

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As a plastic surgeon you set yourself apart from other doctors. Every day you prove your expertise and skill by sculpting and shaping clients into the people they want to be. That is why it is a good idea for you to do what you do best and let marketing experts do what they do best. Hire a professional plastic surgery marketing team and let them increase your client base.

What an SEO Professional Can Do For You

An internet marketer is skilled at optimizing your website for higher search engine ranking. The whole idea behind marketing is being seen and a professional knows how to get you seen better than anyone. He has spent years creating ways to grab the attention of the consumer. Just as you have spent years perfecting your skills.

It would take you just as long to learn how to successfully market your business. You didn’t learn how to be a plastic surgeon just by watching the techniques on television or by reading a few books. You learned hands on with the guidance of a professional. A marketing expert learned in much the same way.

Don’t Try to Do Everything

When you try to do everything on your own you end up stressing out and making mistakes. A few plastic surgery marketing mistakes can cost you quite a few clients. But, if your stress causes mistakes in your practice, then you are really in trouble. You could even lose your license. Outsourcing your marketing strategies takes away all of that stress.

A marketing expert can create a social media marketing campaign, an email campaign, create online videos and a slew of other effective promotional techniques to get your name out on the internet and a high search engine ranking. An SEO expert knows how reach a targeted audience that have already shown an interest in having plastic surgery.

Another good reason for hiring a professional is that the industry is constantly evolving. Once you think you know everything about plastic surgery marketing, things change. The techniques that worked yesterday may not work today. A professional marketer stays on top these changes and changes with them.

People like getting instant answers and that is what Google is all about. They just type in what they are looking for and in an instant they see over a hundred thousands results. If your website is down near the one hundred thousand mark, no will click on your link. If you are in the top five, you will have much more success. A marketing expert can get you into that top five.

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How to Stop Being Resigned to Living With an Alcoholic

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Alcoholism is an illness that can be much harder for those living with an alcoholic than it is for the alcoholic. Those with an alcoholic parent or spouse know the hardship of constantly worrying that their loved one will drive while intoxicated, sell personal valuables in order to finance their habit or go on a binge and disappear for days.

For many living with an alcoholic means constantly worrying about paying the bills, having to clean up after their alcoholic loved one, looking out for various signs of alcoholism, dealing with abuse, and even being unable to sleep from fear of what will happen next.

Instead of allowing or becoming resigned to the situation you must fight back. This is the only way to ensure better future! Use these top 5 tips to make a positive change to your live.

1. Take an honest look at the alcoholic: Recognizing the line between social drinking and alcohol abuse is not always easy to identify. Although an individual who only drinks a few glasses during the weekend might not be considered an alcoholic, anyone who drinks to the point that it affects their regular life can be considered to be abusing alcohol.

Talk to the alcoholic parent or spouse. Sit down and ask them why they drink. Discus worrying symptoms that indicate alcoholism such as drinking to the point of blacking out, needing to drink to feel better about their life and feeling ashamed over their drinking habits.

2. Let the alcoholic accept the consequences: To get out of resignation, let the alcoholic experience the negative consequences of drinking and do not let yourself take on responsibility for their actions. When living with an alcoholic do not call in for them if they miss work, never purchase alcohol for them, do not help them to bed or cleaning up the empty bottles after they have been drinking. To stay out of debt and get them to see how bad the situation has become do not buy alcohol for them or give them money to buy more.

3. Accept the reality: To change your life with an alcoholic parent or spouse, you need to accept the reality. Do not live in denial or make excuses for the signs of alcoholism being displayed. You should also not feel guilty or try to threaten or bribe them into giving up alcohol. Instead, deal with your own emotions, because this is the only thing you have power to control.

4. Do not engage: When living with an alcoholic, you are likely to notice that when heavily drinking they may start arguments, throw items around, or become verbally abusive. Do not allow yourself to be drawn into playing mind games or involved in fights! Make sure your spouse experiences being loved by you but detach yourself from the situation. If needed, leave the house for a few hours or go out with friends. By not accepting the outburst and bad behaviours they will see even faster that they need help.

5. Get Support: The road to recovery will not happen in just a few weeks or months. For some the process can take years! To get the emotional support needed to recognize and treat the signs of alcoholism therapists, support groups, online forums and even eBook systems can be accessed.

These treatment methods are enormously helpful for both the alcoholic and the individuals living with an alcoholic.

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