SAN FRANCISCO– This year, Riot Games has chosen the Chase Center in San Francisco to host the culmination of a season of thrilling games. The 2022 League of Legends World Championship featured a star-studded performance from Lil Nas X and Jackson Wang in front of an arena full of fans cheering on their favorite players.
Stakes? The shiny Summoner’s Cup and the coveted title of “2022 League of Legends World Champions”.
“Here we are at the Chase Center where the Golden State Warriors are playing, with Lil Nas X and Jackson Wang on stage, with a Tiffany Trophy being lifted by our Global Finalists,” said Naz Aletaha, Global Head of League of Legends Esports. to Riot games. “Esports has really become part of the mainstream culture.”
As one of the biggest esports in the world, League of Legends has a massive community with over 600 million people who have played the game.
“2012 was around the time I started in the business and at the time esports was very specialized,” Aletaha explained. “Pro players couldn’t compete to make a living, they couldn’t make a living.”
Over the years, Riot Games invested in and built an integrated sport on a global scale where players could pursue careers and build community through spectatorship. Fast forward to 2022, esports has become a global phenomenon with the involvement of celebrities.
“Star Walkin’” by rapper, singer and songwriter Lil Nas X is the global anthem of League of Legends.
“Making this song and just being in this community has been the best thing for me,” Lil Nas X said.
And League of Legends shows no signs of slowing down and expanding to include more players like Naz Aletaha.
“There are hundreds of ‘rioters’ around the world building this esport,” said
Aletah. “There are so many women in this industry doing amazing things, I hope young girls can look up to them and say, ‘Oh, I can see myself doing this one day.’”
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