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Creator
Catherine Maley, Mba
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Revealed
September 3, 2021
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Phrase depend
4,536
Are questioning HOW to draw new beauty sufferers to your follow? And nothing you might be doing is working such as you need it to; it will make clear what’s happening and how one can adapt to win utilizing The COMPLETE Beauty Affected person Circulate Plan.
Let me ask you this…
Are you baffled by beauty affected person promoting and find out how to do it proper to draw new sufferers to your follow?
Maybe you’ve acquired the follow, the staff, and the abilities, however perhaps not the brand new affected person leads you want?
Or perhaps you’re going through different issues like stiff competitors, falling conversion charges or potential new beauty sufferers aren’t discovering you organically?
DONE-FOR-YOU SERVICES
In case you accomplice with our common ‘done-for-you’ service, we will get your telephones ringing with affected person leads wanting your beauty providers.
And isn’t that what you finally need?
Extra leads, extra inquiries, extra conversions, more cash, and extra development?
COSMETIC PATIENTS ARE IN CONTROL
Right here’s the factor…with a lot selection empowering customers to make selections, potential beauty sufferers are gaining full management over the decision-making course of, particularly within the cosmetic surgery market.
What do I imply by that?
Properly, sufferers are value procuring like by no means earlier than.
They’re taking quite a lot of time to analysis and consider their choices. In actual fact, nearly all of the entire affected person journey ‒ about 75 p.c ‒ is full by the point a possible affected person engages with you.
COSMETIC PATIENT ADVERTISING IS CRAZY-EXPENSIVE
Which means attracting new beauty sufferers on-line has develop into a giant costly problem for surgeons like your self and that’s why I ready this particular publish for you.
As a result of I wish to present you find out how to rework your affected person lead era plan from:
A scarcity of leads with poor conversion charges to…
…a continuing stream of recent sufferers hungry on your providers.
DOMINATE YOUR MARKET
In actual fact, these are the perfect varieties of leads since they’re usually able to convert to paid procedures straight away. And the perfect half?
You will get all of those advantages on auto-pilot without having to rent extra employees.
This provides you a chance to DOMINATE your market as a result of you’ll be firing on all cylinders…
…whereas your rivals proceed their slim focus down the incorrect street.
I’ll clarify that in additional element in a minute.
HERE’S WHAT YOU WILL DISCOVER WHEN
WORK WITH ME AND MY TEAM:
– A done-for-you SYSTEM for creating a strong plan to predictably hold a gradual stream of cash-paying affected person leads coming to you;
– professionally convert callers to booked appointments and convert consultations to paid procedures; and
– Establish the ‘Observe Gaps’ that MOST damage your backside line and find out how to flip them into Cash-Making Revenue Facilities;
786% – 5,278% PROVEN ROI
I’m going to point out you a easy approach to get a 786% – 5,278% PROVEN ROI out of your efforts with out…
– Losing time redesigning your web site (once more)
– Spending extra on natural search to get ranked; or
– Hiring extra employees
Here’s a pattern of a month-to-month progress report we put together for our shoppers to allow them to see at a look the EXACT outcomes they get from our efforts – together with names.
For instance, that is an precise month-to-month progress report of the outcomes from our varied efforts. We needed to blur out names for privateness.
TIRED OF LOSING MONEY?
As a result of if you happen to’re something like different plastic surgeons I work with, you, too, are bored with determining what to do to herald extra beauty sufferers.
And also you’re probably pissed off dropping cash on outdated ways that don’t work.
And also you’re sick of the income curler coaster
This particular report I ready for you exhibits you a greater means.
A PROVEN MARKETING PLAN MAKES ALL THE DIFFERENCE
When a cosmetic surgery follow is seeking to develop and succeed, it’s necessary to create a strong, sturdy, and confirmed advertising plan.
In case you don’t have that plan, you then’re in bother. In case you do, nevertheless, you then’re in good palms.
Simply think about…
The peace of thoughts you’ll have when you’re capable of establish the brand new affected person lead methods in addition to follow gaps preserving you from….
MORE Sufferers
MORE Procedures
MORE Revenues
By the way in which, I’m going to put out precisely what you want to plug up the holes costing you money and time so you are able to do it your self or, if you happen to resolve to get the assistance and help you want, I’d be glad to do it for you.
On the finish of this report, although, I’ll make it tremendous easy so that you can accomplice with me.
I’ll supply my full vary of providers to you as a way to make an knowledgeable choice to develop your follow (the fitting means).
JUST IN CASE YOU’RE NOT FAMILIAR WITH MY WORK…
I’m Catherine Maley, MBA, Creator, Speaker, Podcaster, Advisor, and Coach for the Plastic Surgical procedure Trade since The 12 months 2000.
I’ve been interviewed by NBC Right this moment, and The Wall Road Journal.
And my affected person attraction and conversion methods, in addition to done-for-you providers, have made greater than $18M in revenues for plastic surgeons all around the world by fixing their lead era system and plugging up the holes we’re speaking about right here.
And on a private notice, I’m primarily based out of Sausalito, CA. It’s a small sailboat neighborhood proper over the Golden Gate Bridge in San Francisco. The views are spectacular, and I extremely suggest you are taking a helicopter tour to take a look at the crazy-expensive actual property.
PRACTICE GAPS HURTING YOUR BOTTOM LINE
So let’s begin with the follow gaps MOST affecting your backside line, after which we’ll discuss concerning the quickest fixes to show issues round, so I’ll soar proper in with…
Observe Hole #1: You Want MORE Affected person Leads
That is the #1 precedence in any beauty follow. New leads are the lifeblood of your follow. If you would like extra cash-paying sufferers and surgical procedures, you want extra leads.
However the place do these new leads come from and the way do you get a predictable and regular movement of them?
You already know you must “pay to play” in as we speak’s market. Why?
As a result of free natural search engine optimisation is not the “go-to” search rankings technique and gone are the times of you being discovered “by chance” or simply since you’ve up to date your Web site.
The Secret to Attracting New Beauty Sufferers?
It’s to go the place others are usually not….but. Right here’s what I imply…
TV, Print, and Radio Adverts have been changed by social media adverts –as a result of that’s the place all of the eyes went.
Social media promoting is the only largest alternative within the historical past of promoting. As a result of, for a fraction of the price, you may goal WHO sees your adverts.
That’s highly effective.
However meaning the advert design and replica are essential to get a click on.
It’s acquired to be eye-catching, partaking and it should supply the buyer beauty affected person one thing of worth, so that they reply.
As a result of the ONLY factor that counts at this stage is to encourage a potential beauty affected person to take the following step. And that’s to click on in your advert.
In any other case, you might be spending cash on leads that aren’t making you cash, proper?
However right here’s the kicker…Leads are just one a part of it.
These leads have to be transformed, so let’s hold going…
Observe Hole #2: Weak Observe Up on Incoming Leads
Most pliable surgeons endure from revenue loss day by day, each month, and yearly from this silent money-waster.
I feel you’ll be stunned on the stats relating to employees following up on leads you spent a fortune to get within the first place:
✓48% NEVER Observe Up
✓Common First Observe Up is 72 Hours Later
✓Solely 25% of practices make 2 contact makes an attempt
✓64% of practices should not have any organized approach to comply with up on a lead
But it surely’s not your employees’s fault. They’ve NOT been educated on find out how to do it professionally.
How loopy is it to lay our a fortune on lead era however not spend any (or sufficient) effort and time changing them?
How irritating is it to throw cash at new affected person leads that ought to be constructing your follow however, as a substitute, it’s cash down the drain as a result of they don’t shut?
Your employees will now have entry to a easy gross sales lead platform, scripts, and processes to comply with up on affected person leads that enhance your conversions by 15%.
That will likely be a game-changer for you and a approach to dominate your market whenever you comply with up quicker and higher than your competitors, however there’s extra…
Right here’s the following follow hole….
Observe Hole #3: Employees Can’t Convert Callers or Consults
Each follow’s success is proscribed by their employees’s skill to transform callers to appointments and appointments to paid procedures.
It’s means too aggressive to be mediocre at this stage of the lead course of.
Take the cellphone leads…
Virtually each workplace is challenged by this… Telephone bushes, answering machines, detached or unfriendly employees, or new untrained employees, and on and on.
Telephones are taken means too calmly as a result of it’s not sufficient to have a pleasant employees particular person answering the telephones; additionally they should be expert. In any other case, you lose cash.
Look what occurs WHEN (not IF) you lose 1 caller per day price solely $2,000:
That provides up quick:
A simple repair is to present your receptionist the scripts, and coaching they should hold you busy with booked appointments. It’s money and time effectively spent.
And what’s your coordinator’s changing fee?
The potential affected person who calls you schedules an appointment and exhibits up is a Scorching Prospect!
They’ve already determined to maneuver ahead to discover a resolution to one thing that bothers them, or they wouldn’t have gone to this a lot bother.
Your affected person coordinator must be a well-trained skilled with confirmed scripts, methods, and instruments to get the sufferers to a sure.
For instance, does your coordinator know find out how to:
– Place you, the surgeon, because the BEST CHOICE?
– Qualify the affected person to arrange them for the quote presentation?
– Current with confidence to get the affected person enthusiastic about shifting ahead?
– Transfer them nearer to picking your providers?
– And, finally, ask for a choice?
Most coordinators don’t ask as a result of they haven’t been educated to take action comfortably and professionally.
CONVERTING TRAINING INCREASES CONVERSIONS BY AT LEAST 15%
I’ll give and equip your receptionist and affected person coordinator with ALL THE TOOLS they should get good at changing callers and consultations.
As a result of nothing else issues till the sufferers say sure, and provide you with cash.
Till a transaction is made, a lead is only a lead. We’d like your employees to maneuver them alongside the client journey. And convert them!
Your receptionist and coordinator will now be outfitted with ALL THE TOOLS they should get good at changing callers and consultations.
They may have 24/7 entry to The Changing Membership for Receptionistsand Coordinators to extend their conversions by no less than 15%.
Here’s what’s included:
• 22 Coaching movies on key methods
• Quizzes to make sure the knowledge is retained
• Precise scripts and processes to comply with
• Weekly conduct metrics to carry your employees accountable
• Teaching calls to and hold them motivated and engaged
And there’s yet another lethal follow hole that’s pricey you sufferers and procedures and that’s…
Observe Hole #4: You Ignore Sufferers Who Would Return and Refer
Your #1 follow asset is your listing of sufferers who know, like, and belief you.
Many of those sufferers would gladly return, and refer if given the chance. They aren’t as price-sensitive, and they’re far more prone to say sure to you than an “web stranger affected person.”
And, everyone knows a majority of your new sufferers come out of your present sufferers, so that is the brand new mindset you want to undertake to outlive in as we speak’s loopy aggressive world:
RETENTION IS THE NEW PATIENT ATTRACTION STRATEGY
As a result of whenever you take your sufferers as a right and/or ignore them, you open the door on your rivals to steal them away from you.
Please bear in mind, beauty sufferers have limitless wants…
Particularly because the relentless growing old course of continues.
Your beauty sufferers want your providers now, a month from now, and a 12 months from now, and so forth.
Once you accomplice with us, we go into stealth mode to nurture your present sufferers so that they return and refer their family and friends.
DATABASE MARKETING IS EFFECTIVE
How will we do it? With strategic Database Advertising utilizing segmented messages and themed emails and customised social media banners.
That means, we’re connecting along with your sufferers irrespective of the place they’re on-line.
So let me ask you…
Do you consider, you too, would get no less than 5 to 25 extra procedures per 30 days from this plan centered on new affected person attraction, conversion, comply with up and retention?
It’s price it so if you happen to don’t wish to do it, outsource it as a result of SOMEBODY ought to be doing the sort of high-end, strategic promotion to develop your beauty revenues and hold a gradual stream of cash-paying sufferers coming to you.
Recap of Observe Gaps
Okay, I coated so much right here so to recap-
HERE ARE THE PRACTICE GAPS AFFECTING YOUR BOTTOM LINE THE MOST:
• You want MORE Beauty Affected person Leads as a result of Potential Sufferers Can No Longer Simply Discover You Organically
- Weak Observe Up on Your Incoming Leads
• Your Employees Can’t Convert New Callers or Consults
• You Ignore Sufferers Who Would Return and Refer
So right here’s a query for you…
WHAT IF…..
What if you happen to may simply activate a brand new affected person lead generator AND plug up the follow gaps which can be costing you time, cash, and energy and have it dealt with for you, so that you didn’t should problem with it?
Would that provide you with again management over your day?
Would you benefit from the freedom from managing employees and processes (because you’d know that another person is targeted on rising your follow for you)?
WOULD YOU LIKE SOME HELP WITH THAT?
What if we did it for you?
• We design, write copy, and run show advert campaigns on social platforms
• We use your affected person listing to enlist new sufferers
• We offer your employees with a follow-up platform, together with scripts, methods, and protocols to comply with to get a conversion
• We prepare your employees to be changing rock stars
• We take heed to calls we’re liable for to precisely monitoring outcomes
• We nurture your present sufferers with emails and social media that get your sufferers returning and referring
• We observe and report back to you all outcomes
YOU ARE FREED UP TO FOCUS ON PATIENT CARE
Now you and your employees are freed as much as focus in your core competency. And that’s to concentrate on affected person care, and that’s what results in:
– Completely satisfied employees
– Glad sufferers who return and refer
– 5-star evaluations to draw extra new sufferers
– New beauty sufferers who convert
Once you outsource affected person lead era, follow-up, conversion, retention in addition to gross sales coaching, you might have a well-oiled machine working for you.
YOU NOW HAVE CERTAINTY AND CONTROL
And what comes with that? A complete lot of certainty. Certainty is realizing the important thing metrics in your follow are being dealt with by good professionals.
That provides you management over your day, so you might be extra worthwhile and productive, and you’ve got peace of thoughts realizing you get again time and obtain higher outcomes. That is the way you strategically compete and achieve market share.
So, if this all-in-one resolution is smart to you, let me and my staff execute it for you and hand you the leads when they’re able to e book an appointment.
THE COMPLETE COSMETIC PATIENT FLOW PLAN
This plan consists of a number of platforms and a dashboard that:
• Provides you the knowledge you want realizing you might have a plan to predictably and reliably hold new beauty affected person leads coming in month after month;
• Offers an automated system that permits you and your staff to concentrate on affected person care whereas my staff and I concentrate on getting you extra leads and extra sufferers;
• Features a proprietary components of Extra Affected person Leads + Nurture + Observe up + Conversion + Retention = A Wholesome Beauty Observe!
That is what retains a gradual stream of leads and revenues coming to you persistently on your peace of thoughts realizing you might have a advertising machine working within the background.
Here’s what we want from you:
Once you say sure, all we want from you to get began is so that you can:
– Resolve on the process you wish to concentrate on; and the advert spend funding you wish to make (the minimal is $2,000 per 30 days however the extra, the higher, after all);
Then we do the remaining by going into stealth mode. Design your distinctive adverts, emails, posts and customizing your affected person lead. Observe up with the platform, and we observe all outcomes and do all the pieces attainable to show that lead into a completely booked session for you – with out losing you or your employees’s time.
MY GUARANTEE TO YOU
I can’t inform you all that goes into our “secret sauce” as a result of others would attempt to copy us and you’ll lose your aggressive edge.
As an alternative, I’ll provide you with my assure to do all the pieces I specified by this report to remodel your follow and if you happen to’re not glad along with your outcomes throughout the first 60 days, you may cancel at any time as a result of there are not any long-term contracts to signal.
I need you cheerful and busy…interval.
AND TO SWEETEN THE DEAL SO YOU DON’T DELAY,
IF YOU PARTNER WITH US NOW, YOU’LL RECEIVE:
BONUS #1: Save $1,000 on Customization Charges
Because you learn my report back to the tip, I wish to reward you for partnering with me, so I’ve decreased the Customization and Implementation Payment from $1997 to solely $997.
Simply so you understand, a ton of labor goes into the backend of this method to arrange not solely the lead era. But in addition the follow-up means of e mail, textual content, cellphone calls, reporting, and extra. We observe necessary metrics in order that you understand your funding is price it.
BONUS #2: Free Consulting with Me
I really wish to see you succeed. So I’ll personally be accessible to you for catch-up calls, so we will talk about no matter is in your thoughts…employees points, competitor issues, must you purchase new expertise, and no matter else is bothering you.
I’ve consulted with a whole lot of practices and am a wealth of data and sources that you just now have entry to utilizing my private cell and e mail.
Bonus #3: FREE KISS Rewards Loyalty Program
There may be yet another follow hole you almost certainly have in your follow. And that’s the lack of a loyalty system for affected person retention.
As they are saying in advertising, it’s 16x dearer to discover a new affected person than it’s to maintain a present affected person, so you want to put “golden handcuffs” in your sufferers. In order that they keep loyal to you, return extra usually, refer their mates, provide you with nice evaluations, have surgical procedure with you and approve using their earlier than/after photographs.
It prices an excessive amount of to draw these sufferers to you – solely to lose them to your rivals who steal them away from you.
A Beauty Affected person Retention System is critical, and now we have the proper resolution for you.
FREE! KISS REWARDS LOYALTY PROGRAM (VALUE $8,340)
Customers love and can pay extra to make use of a service enterprise like lodges, eating places, and airways due to the factors and perks they get for his or her loyalty.
It makes good sense to make use of a loyalty program in our business as effectively, doesn’t it?
It builds repeat enterprise which, in flip, results in development by way of repeat visits and referrals. And that grows your affected person database organically in addition to your backside line.
However the issue with most loyalty applications is that they’re too darn sophisticated!
KISS Rewards Program is as easy as you will get.
It’s simple for the employees to file, and it’s enjoyable for the sufferers to gather factors in the direction of free providers.
The platform is custom-made for you and arrange along with your specifics, and all is tracked on a cloud-based platform with simple reporting, and reminders to maintain your sufferers engaged.
How simple is that?
IS THIS DONE-FOR-YOU PLAN WORTH IT?
The underside line is at all times “will you earn cash” and develop your follow working with me? Right here’s the reply.
Once you enhance your processes by simply 10% in every space that’s presently dropping you cash, you give your self a increase.
Really, a really huge increase.
That may be a $900,000 increase whenever you accomplice with me so I can shut up the gaps which can be siphoning revenues out of your pocket.
It’s the compounding impact in motion.
Once you enhance the variety of leads you’re getting and enhance your telephones, changing and following up expertise and add a loyalty program your employees and sufferers love, it’s not only a 10% enhance.
Due to the compounding impact, its 10% x 10% x 10% x 10% =
39% Enhance in General Revenues!
CASE STUDY: ACTUAL RESULTS FROM MONTHLY PROGRESS REPORT:
SO HOW MUCH IS IT?
Properly, you might have two choices. So let me briefly break it down. Let’s begin with how a lot it will value to do it your self the fitting means as I laid out right here.
For the do-it-yourself choice, if you happen to would want to pay:
• Employees to put in writing copy and design banner adverts that get clicked on;
• Employees to arrange advert campaigns & add them to numerous websites, so that they have to be Tech-Savvy to get adverts accredited and arrange advert units and campaigns;
• Employees to design strategic themed emails that get clicked on and go to a “name to motion” custom-made touchdown web page;
• You additionally must pay distributors to file and monitor calls and observe outcomes;
• Then you definitely want employees to comply with up on leads through cellphone calls, emails and textual content so employees must write e mail copy and design skilled comply with up emails and ship out in addition to observe their outcomes; and
• You would need to give you a Loyalty Program that works (that may be laptop programming and plenty of, many hundreds of {dollars})
All of this work would take 2-3 employees members + a number of outdoors distributors and might simply add as much as $100K in charges + salaries + advantages + sick days, AND you get to handle these distributors and employees members to make certain the job is getting completed.
One little factor (and by little, I imply huge) drawback? Most surgeons don’t wish to handle extra employees.
Nor do they wish to spend greater than they should.
The Simpler Approach is to Associate With Me
As for the second choice…
YOU COULD PARTNER WITH ME AND MY TEAM, AND WE’LL DO IT ALL FOR YOU.
For this second choice,
We usually cost $5997 per 30 days for all of those providers charged individually. As a result of a lot labor, creativity and applied sciences go into it; nevertheless, as a result of you might have learn this to the tip, I’m providing you a particular mixture price of solely $3,997 per 30 days* so that you save $24K per 12 months.
It is a significantly better deal than the primary choice, wouldn’t you say? So for the worth of some wrinkle filler sufferers, you may have The Full Beauty Affected person Circulate Plan bringing you affected person leads predictably, week after week.
*Plus your advert spend funds of $2K minimal
HOWEVER, WE CAN ONLY WORK WITH 1 SURGEON PER AREA.
As a result of our Affected person Attraction Lead System offers you the aggressive edge over your rivals, it will be a battle for us that can assist you get leads in addition to the opposite guys in your neighborhood.
So that you’ll wish to act now to get an unfair benefit over your rivals.
Go to and let’s see in case your space is offered.
And I wish to point out who that is NOT for therefore I don’t waste your time or mine.
• That is NOT for you if you happen to don’t have a affected person database of no less than 2,000
• That is NOT for you if you happen to’re not keen to put money into promoting
• That is NOT for you in case your employees is just not open to rising and serving to you succeed and
ONE MORE “GOOD NEWS” THING …
You merely make an preliminary small non-refundable funding within the decreased customization and implementation price of Solely $997 after which you aren’t charged once more till your first adverts begin operating and your themed e mail goes out to get your telephones ringing to transform extra incoming leads so you might be by no means “out of pocket” as a result of you’ll make that cash again in new revenues gained earlier than your bank card cost is due.
So let’s get began straight away. Go to and let’s see in case your space continues to be accessible.
IT’S TIME TO MAKE A PLAN
It’s time to cease the bleeding of misplaced income from these follow gaps. Probably the most profitable plastic surgeons leverage their time, cash, and sources by doing what’s confirmed to work and getting it completed within the least period of time with the least quantity of employees and problem.
As a result of In case you resolve NOT to maneuver ahead with The COMPLETE Beauty Affected person Circulate Plan Finished-for-You Service, I laid out right here…
…what’s going to occur to your development this 12 months?
You’ll probably proceed to expertise:
• Dropping cash on wasted lead era that doesn’t get clicked on
• Maintain dropping results in your rivals
• Questioning in case your leads are being adopted up on
• Listening to your employees complain they don’t have time, and
• Not realizing your true ROI out of your promoting prices
PLUG UP THE HOLES
Let’s plug up the follow gaps by getting you extra affected person leads, providing you with the instruments to professionally comply with up in your incoming leads, and changing these leads, so that you and your employees concentrate on glorious affected person care.
As a result of we each know that:
✓Attracting and changing new sufferers to your follow has develop into a HUGE endeavor;
✓Lead conversion continues to lower as a result of it’s gotten so noisy within the market which makes following up on these incoming leads essential to your success; and
✓Utilizing your restricted sources to concentrate on affected person care whereas outsourcing the remaining is past necessary.
Go now to to see in case your space continues to be accessible.
Devoted to getting you extra sufferers and extra income –
P.S. On the finish of the day, that is NOT simply one other enterprise expense. That is completely different.
That is really an funding in rising your beauty follow strategically with a strategic plan to draw new beauty sufferers, convert them, comply with up with them and retain them, all whereas coaching your employees to professionally signify you.
With that mentioned, thanks on your belief in me. Once we accomplice, I’ll do all the pieces I can to get you extra sufferers and extra income and prepare your employees to be changing rock stars.
Go now to and we’ll discuss quickly!
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