Rob Gronkowski is the newest athlete to discover the leisure enterprise, teaming up along with his former New England Patriots teammate Julian Edelman and Superdigital founder Assaf Swissa as a associate within the leisure studio Nuthouse Sports activities.

The premise of Nuthouse (which was spun out of Superdigital) is to “critical athletes in unserious content material.” To that finish, Gronk and Edelman will entrance a brand new collection set to debut Oct. 15 known as Dudes on Dudes with Gronk and Jules.

The collection will see the previous NFL stars highlighting “three dudes from the world of sports activities; discussing what makes them particular, reliving their most memorable performances, and sharing tales that ought to most likely keep within the locker room,” per the logline.

“Persons are going to be shocked by how good this present is. I additionally suppose they’ll be shocked by how dumb it’s too. It’s not rocket surgical procedure,” Edelman mentioned in an announcement.

Nuthouse has a number of tasks in improvement, and beforehand produced the Showtime documentary about Edelman known as 100%. It additionally has a digital collection Video games with Names. The addition of Gronk will serve to assist increase the corporate’s slate.

“I’m pumped to hitch Nuthouse Sports activities and share our new present Dudes on Dudes with the world,” mentioned Gronkowski. “Jules and I’ve been by way of all of it collectively and I had a lot enjoyable after I did Video games with Names, I used to be like, ‘what the heck, why don’t we make a present collectively?’”

Dudes On Dudes with Gronk and Jules is produced by Nuthouse Sports activities in partnership with iHeartPodcasts

Kyler Schelling, Nuthouse’s head of inventive, and showrunner of Video games with Names may even function showrunner for Dudes on Dudes.

Superdigital helps Nuthouse with model technique, improvement and enterprise operations, led by Billy Griffin, longtime advisor to Edelman.