(CelebrityAccess) — Songkick, the music discovery app backed by Warner Music, introduced a brand new partnership with Shoobs, the black music and tradition ticketing and advertising firm.

As part of the settlement, Songkick will checklist and promote Shoob’s occasions to its customers by means of its app, web site and eCRM.

“At Songkick our mission is to demystify the complexity that exists across the stay music expertise. To ensure that Songkick to ship on its promise, it’s important we companion with business trailblazers like Shoobs, who’re doing an unrivalled job to market and ticket numerous cultural occasions to the world. I’m excited to see what our shared passions accumulate as we attempt to higher the area over the subsequent few years.” says Sarah Jones, Common Supervisor, Songkick.

“Partnering with Songkick represents a big milestone for Shoobs, as we unite with a platform that shares our ardour for stay music and our dedication to connecting followers with unforgettable experiences. Collectively, we hope to proceed to innovate the best way tickets are bought and marketed to make sure that each music fanatic has entry to one of the best occasions and occasion organisers and promoters have the help they should guarantee profitable occasions,” added Shoobs founder and companion Louise Broni-Mensah.

Based in 2013, Shoobs was backed by the excessive profile incubator Y Combinator and has since partnered in advertising and ticketing offers with excessive profile occasions corresponding to Afro Nation, Rolling Loud Portugal and AMA Fest.