BAFTA on Sunday unveiled the subsequent section of its plans to place a highlight on TV programming for kids and households with the assistance of three new classes at its annual BAFTA Tv Awards and BAFTA TV Craft Awards.
“Three new classes celebrating youngsters’s tv and the gifted individuals who carry the style to life on-and-off display screen might be launched into subsequent yr’s awards,” the British Academy mentioned. “From iconic characters beloved by households all over the world, to the developmental and academic idea underpinning high-quality youngsters’s programming, the style has sparked limitless pleasure and creativity within the hearts and minds of youthful audiences.”
The brand new awards classes are the Youngsters’s Scripted Award for scripted packages, equivalent to drama and comedy, whether or not live- motion or animated; the Youngsters’s Non-Scripted Award for such content material as factual, factual leisure, documentary and information; and the Youngsters’s Craft Group Award honoring the craft groups working in youngsters’s scripted and unscripted programming in behind-the-camera roles. “All three classes will concentrate on celebrating tv for audiences aged 16 and underneath,” BAFTA mentioned.
The British Academy beforehand unveiled a brand new Youngsters and Household Movie Award that can launch in subsequent yr’s EE BAFTA Movie Awards and a Household Award within the BAFTA Video games Awards.
“All 5 classes have been developed in session with sector friends and the just lately shaped cross-industry Younger BAFTA Advisory Group, created to steer BAFTA’s year-round packages for kids and younger folks in addition to its ongoing help for creatives and practitioners working within the youngsters’s display screen industries,” the Academy mentioned.
“Movie, video games and tv maintain a magical, distinctive and important place in our tradition, and the kids’s tales made for our screens are so typically developed with immense talent, heat and creativity,” defined BAFTA chair Sara Putt. “The inclusion of 5 new classes throughout our internationally famend awards in movie, video games and TV will allow us to carry the perfect of the display screen arts to even wider audiences.”
Added Andrew Miller, chair of the Younger BAFTA Advisory Group and BAFTA trustee: “The kids’s display screen industries leads the best way relating to numerous and academic storytelling, and it’s an necessary and important expertise pipeline — with British youngsters’s display screen characters beloved by households internationally. Many on and off-screen creatives and practitioners working throughout the sector owe their careers to youngsters’s media, together with me.