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Earlier than her return to the stage this fall, well-known canine mother Kristin Chenoweth is utilizing a few of her Broadway magic to information pet dad and mom.
The Tony Award-winning star channels “slightly little bit of Glinda” because the Enrichment Witch in veterinarian-developed pet meals firm Nom Nom‘s newest spot. “A canine has extra calls for to life than stomach rubs and sleep!” the Depraved actress declares earlier than providing up suggestions for retaining bored canines blissful and fulfilled. “Puzzles at mealtime, a sniffari session and engaging leisure” with the model’s nutritious treats are only a handful of choices she provides within the advert for “making mealtime extra magical.” (Watch the marketing campaign under.)
Chenoweth is aware of a paw-ful lot about the best way to deal with pups like royalty. Her 8-year-old service canine, Thunder, is her journey companion and helps present help for Meniere’s illness and nervousness. The actress has even gone as far as to requiring in her contract that her refrigerated Nom Nom meals is definitely accessible wherever she goes. Thunder “goes loopy” for certainly one of Nom Nom’s newest recipes, Lamb Pilaf, which joins a lineup of contemporary canine meals comparable to Turkey & Rooster Cookout, Beef Mash, Pork Potluck and others.
“It appears to be like like our meals! It’s an entire balanced meal! It’s superior to see,” Chenoweth tells The Hollywood Reporter. “I’ve been feeding Thunder freeze-dried meals her complete life [and] I used to be like, I really feel like I needs to be doing one thing totally different. I gave [Nom Nom] to her and initially, I used to be unprepared for all of the flavors they’ve. And like us, canine like selection. She was at all times blissful and she or he liked mealtime. However she went loopy. … You know the way you see your canine smile? She was doing that and she or he was consuming, and that led into a terrific stroll, which led into a terrific playtime and nice snuggle time. It was a domino impact.”
Nom Nom’s subscriptions begin at about $200 for 2 weeks of full meals for a medium canine, and new subscribers additionally get a 50 p.c low cost on their first order. The model can be out there at Petsmart and Chewy.
Along with her position as Nom Nom’s Enrichment Witch, the 56-year-old actress will reunite with Depraved composer and lyricist Stephen Schwartz in The Queen of Versailles, during which she stars as controversial socialite Jackie Siegel reverse of F. Murray Abraham. Debuting Nov. 10 at St. James Theatre (previews start Oct. 8), the musical relies on the 2012 documentary of the identical title and marks Chenoweth’s return to Broadway since she final carried out in 2019.
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“It does reunite Stephen Schwartz and I, however it isn’t Depraved. Lots of people is likely to be upset if they arrive and so they assume they’re going to listen to that type of a rating. It’s not that. It’s one thing else,” Chenoweth reveals. “I’m actually excited for the world to see it. It’s my child, I’ve been engaged on it for a very long time.”
The Descendants star sits down with THR to speak about what satisfied her to group with Nom Nom, her ideas on the Broadway world’s latest drama, her and Thunder’s journey necessities and extra.
I’ve to start out off by mentioning that my daughter is completely ecstatic that I’m speaking to “Mal’s mother” from The Descendants.
I’ll take it, Maleficent! I’ll have children come as much as me and so they’re crying. They’re scared. I’m like, “No, it’s OK. It’s OK! I’m very nice.”
Kristin Chenoweth and her canine, Thunder.
Nom Nom
You could area a whole lot of partnership provides. What made you say sure to Nom Nom?
Nicely, I’ve been feeding Thunder freeze-dried meals her complete life, and you know the way the universe works. I used to be like, I really feel like I needs to be doing one thing totally different. However when known as and stated they needed me to be the Enrichment Witch, I used to be like, “I don’t know what that’s. Ship me the meals and let me see if she likes it.” Nicely, I gave it to her and initially, I used to be unprepared for all of the flavors they’ve. And like us, canine like selection. I gave it to her and I swear, her complete temper — I imply, she was at all times blissful and she or he liked mealtime. She’s a canine! However she went loopy.
You realize they are saying, similar to us, happier human makes a more healthy human. And for me, that’s what I noticed in my canine. She was so blissful. You know the way you see your canine smile? She was doing that and she or he was consuming, and that led to a terrific stroll, which led to a terrific playtime and nice snuggle time. It was a domino impact, and I did it for a few week. I actually can’t speak about one thing if I don’t consider in it. And she or he tried all of the flavors and I noticed her only a change in her.
So to me, that’s what the Enrichment Witch means. It’s the domino impact of constructing your canine a contented, wholesome child. And she or he’s 8 years previous now, and I used to be like, how’s that going to be switching the meals? She is doing so nice. She loves it. She likes the rooster. She likes all of it, however the lamb pilaf — I don’t know what it’s [about it], however she goes loopy. It appears to be like like our meals! It’s an entire balanced meal! It’s superior to see.

Nom Nom Rooster Jerkey Treats
As a fellow canine proprietor, I do know the chance of adjusting their meals. Generally there’s cleanup concerned.
There’s a whole lot of cleanup concerned! She’s been on it now for I need to say three months and I don’t plan on altering her meals now. It’s type of exhausting for me after I journey as a result of it’s essential to maintain it refrigerated, however I’ve it in my contract now. She’s at all times been a contented canine, however I simply see a distinction.
What’s your secret to touring with Thunder? How does everybody keep blissful whereas flying?
Nicely, she went to obedience faculty and have become a service animal as a pet. I dwell on a aircraft, so why get a canine if you happen to’re not going to be with the canine? So my canine travels with me. This may not be highly regarded to say, however she has slightly CDB oil that simply retains all the things calm and knocks her out. Just a bit little bit of that!
She doesn’t bark. She’s been educated, however when she was a pet, how I educated her — and lots of people have totally different emotions about it — is [with] slightly can of air. I nonetheless journey with this simply in case. It doesn’t harm the canine, it’s simply air. It snaps her into not barking. After which she will get her Nom Nom treats, after all — the pepperoni rooster ones.
She does have one toy, and it’s the OG pet. After I adopted her she has a very, actually raggedy canine. It used to have a heartbeat in it, and it could mild up and make that sound. Nicely, she discovered that actually fast and tore it up. However we nonetheless have the pet canine!

Unique Snuggle Pet Heartbeat Pet for Canines
Do you or Thunder have a favourite canine provider?
She’s the max [weight] you possibly can fly with, however she will be able to fly anyway as a result of she’s [a service dog]. I acquired the common one at Goal that’s constructed for the aircraft. Imagine me, the canine earlier than her had a Burberry. I had a Maltese who I adored — she was my child too. Madeline Kahn was her title, and she or he traveled in slightly Burberry. She was so cute. I by no means thought I’d recover from her, and so I by no means thought I’d get one other canine.
However Thunder, she’s extra of a “dawg,” you understand? So she has a pet provider that’s not very engaging.
We at all times one way or the other discover a new furry member of the family on the proper time. You realize what I imply?
Do I. Maddie, I believed I’d by no means recover from her, and I might go this shelter in L.A. after I lived there on a regular basis, and about six months into her passing, I used to be so depressed. I imply, I used to be unhappy. And she or he got here to me in a dream. I child you not, and she or he was like, “Your canine’s down the road.” I believed, That is simply me being unhappy, proper? So earlier than I may assist myself, my automobile drove into the car parking zone and I discovered my Thunder.
The one purpose I don’t undertake an older canine is as a result of I would like to coach her to be on a aircraft. And that was what I used to be doing at the moment. I actually wanted to coach her. And there was one, she was behind the counter of the pet place, and the girl goes, “My spouse received’t let me have one other canine. There’s one right here behind the counter. However I really like her a lot.” And I stated, “Nicely, can I simply meet her?” And out comes Thunder.
You may by no means “simply look” while you go to a pet shelter.
I can’t go to them! Even Petco once they have their adoption, even cats, I’m like, “I’ve to depart!”
Did you channel any of your previous characters for the position?
Little little bit of Glinda, perhaps a tiny bit!
Pivoting to your return to Broadway, what pulled you into The Queen of Versailles?
I feel what pulled me in may be very courageous thought, slightly scary. And in addition actually, it begs the query of all of us, as a result of we’re a reality-based Instagram, prompt gratification society now. And after I watch actuality TV, I hate to say it, I decide. I’m going, “Why is she performing like that? Why are they doing that? That appears silly.” And so it’s concerning the Siegel household, Jackie Siegel, and so they’re billionaires, they’re white, they’re constructing the largest home in America, which is in Orlando. And I used to be very judgmental after I noticed the documentary about them. And when Stephen Schwartz was like, “That is your present. That is the present I’ve been wanting to put in writing for you,” I believed, I’m not doing this present. And it began actually delving into the why and the way simple it’s for us as an viewers to evaluate folks.
After which what if we got a billion {dollars}, how would we act? Would we be good? Would we give all of our cash away to the homeless? How would we be? After which how will we deal with life in entrance of the digicam? How will we deal with true loss? Irrespective of how wealthy or poor you’re when you could have true loss in your life? And so they do.
The documentary ends when one thing massive occurs of their life, which we go into. How do you reside your life in entrance of the digicam that you just requested for? ‘m going to place all the things on the market, after which do you actually need to do that half too? So I feel it simply begs a query of a whole lot of us, how we might be, and in addition secretly, a whole lot of us do need to dwell that life, after which what comes with it? So it’s a cautionary story, an American cautionary story. It’s very totally different.
It does reunite Stephen Schwartz and I, however it isn’t Depraved. And lots of people, they is likely to be upset if they arrive and so they assume they’re going to listen to that type of a rating. It’s not that. It’s one thing else that he does as effectively too. And I’m actually excited for the world to see it. It’s my child, I’ve been engaged on it for a very long time, and I feel anyone who does a brand new Broadway present are among the bravest folks I do know.
I have a look at Idina Menzel, she’s simply closed her present Redwood. I have a look at BOOP!, Smash, Dying Turns into Her, which I helped develop. All these exhibits, they’re courageous. They’ve by no means been accomplished. It’s not simple. I’m not saying it’s simple to do Sundown Blvd. or Gypsy or any of these. These are wonderful to see and witness.
Particularly with the efficiency of Nicole [Scherzinger] in Sundown. However to me, it’s a very courageous to place in brand-spanking new piece on the intense white approach and simply give it your all swing. See what occurs.
It appears very well timed too, which is perhaps not one thing you can have predicted while you had been engaged on it with Steven.
No, particularly, it doesn’t matter the way you vote or which aspect of the road you’re on. I’m not a political individual. I’m not going to go there. I imply, anyone who desires to guess what I consider they will determine it out. However I feel it’s extra related than it’s ever been.
Whether or not it’s one thing enjoyable like adopting pets, or in any other case, it’s concerning the thought of empathy.
You stated it. I imply, our society, for my part, is the primary to pounce, destroy, and go away them for lifeless. I oftentimes really feel like, Hey, regardless that that individual was naughty, loopy dangerous, or not performing how I might act, the why of it, and perhaps much less judgmental, God’s going to work all that out, or nonetheless you consider it. For me, God’s going to deal with it. It’s not my job to induce karma and hate. All people spews a lot hate nowadays. You may’t actually have a dialog. And I really feel like, golly, can we method one another with extra grace?
There’s a buddy of mine, there’s no purpose we’re pals. We disagree on all the things. However I be taught from her, and I feel she learns from me. And we snicker about our variations. Like I stated, if we may method issues with extra empathy and charm. There was an incident not too long ago on the planet of Broadway and all people’s pouncing on somebody. I don’t like what they did, I don’t agree with they did. However I’m questioning why as a substitute of [thinking] kill, kill, kill — I can’t be part of that. Proper? [Chenoweth was seemingly referring Patti Lupone, who recently apologized for comments she made about Audra MacDonald and Kecia Lewis in a New Yorker interview.]
As an actor, I ponder in case your need to know unpleasant conduct is the same course of to understanding a personality you’re enjoying.
That’s what I needed to ask myself. I needed to lastly determine. I really like Jackie Siegel rather a lot. I’ve gotten to know her, however I do know the ins and outs of her now. I needed to ask myself, “How do I make this character likable?” Then I’ve to launch that and say, “No, I simply have to inform her story.” And I’m not doing an imitation. I’m simply presenting my little chicken’s eye view of who she is and why she does the issues she does.
Are you continue to involved with Jackie?
Oh sure. I really like her. She simply misplaced her husband after which two days later misplaced her sister. She would provide you with, actually, the shirt off your again. She is likely one of the most gracious folks and solely desires everybody to be blissful. And a few folks would mistake that for “Pollyanna.” She is a really sensible girl. She labored at IBM and had a unhealthy, very dangerous first marriage and fell in love with an older man. Sure, she did. And now she’s misplaced him and she or he’s misplaced her sister, and she or he has one other loss, her daughter. I simply assume it’s simple for us to evaluate, however we actually don’t know.
Loss is simply a kind of, sadly, a kind of nice equalizers.
And none of us are getting away from it. It’s dying and taxes.
To finish on a extra upbeat observe, what are a few of your on a regular basis necessities that you just by no means go away dwelling with out?
OK, I’m undoubtedly a Nivea lip balm woman — I’m not being paid! I even gave them away in my wedding ceremony present bag. I’ve it on proper now.
I’m additionally nonetheless a hand sanitizer woman. It’s blue and it’s by [EO], it smells so good. Obsessed!
I like Jo Malone hand cream. That’s a splurge. These are three issues I’ve to have. And Tic-Tacs!



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