Local News Fact Sheet | Pew Research Center

Pew Knight Initiative

The landscape of local news in the United States has changed significantly in recent decades as Americans have been turning away from print and television and toward digital media. This fact sheet examines Americans’ experiences and preferences when it comes to local news, from data starting in 2016.

The fact sheet is part of the Pew-Knight Initiative, a research program funded jointly by The Pew Charitable Trusts and the John S. and James L. Knight Foundation.

Attention to local news

Attention to local news has declined since 2016, mirroring trends in attention to national news and news in general. In 2025, 21% of Americans say they follow local news very closely, down from 37% in 2016.  

very closely“,”note”:””,”source”:”Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.”,”tag”:”PEW-KNIGHT INITIATIVE”,”tableData”:{“header”:[“Date”,”%”],”rows”:[[“2016-02-01″,”37%”],[“2017-03-01″,”33%”],[“2018-11-01″,”31%”],[“2024-01-01″,”22%”],[“2025-03-01″,”23%”],[“2025-12-01″,”21%”]],”footer”:[]}}” data-wp-init–detect-web-share-support=”callbacks.detectWebShareSupport” data-wp-init–sync-table-height=”callbacks.syncTableHeight” data-png-url=” data-has-csv=”true” data-post-url=” data-chart-url=” data-chart-title=”Americans’ attention to local news”>


Americans’ attention to local news

% of U.S. adults who say they follow local news very closely

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Americans’ attention to local news

% of U.S. adults who say they follow local news very closely

Date %
2016-02-01 37%
2017-03-01 33%
2018-11-01 31%
2024-01-01 22%
2025-03-01 23%
2025-12-01 21%

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Sources of local news

Americans turn to a range of sources for their local news, and while some traditional local news sources such as TV and radio remain common, growing numbers get local news in other ways.

About two-thirds of Americans (65%) say they at least sometimes get news from their local TV news station – down slightly from the 70% who said the same in 2018, though this remains one of the most popular sources of local news. Americans’ use of local newspapers is decreasing, too: 36% of U.S. adults say they get news from their local daily paper at least sometimes in 2025, compared with 43% in 2018.

Rising shares of Americans are getting local news at least sometimes from online forums or discussion groups (52%, up from 38% in 2018), as well as from local government agencies or officials (40%, up from 30%).

The sharpest growth in usage came from other online-only sources. As of 2025, 42% of U.S. adults say they get news at least sometimes from a source that publishes online only (and was not included in any of the other categories), more than double the share that used these sources in 2018 (15%).

often or sometimes get local news and information from u2026″,”note”:”Note: “News influencers” was asked for the first time in 2025.”,”source”:”Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.”,”tag”:”PEW-KNIGHT INITIATIVE”,”tableData”:{“header”:[“Group”,”Group”,”2018″,”2024″,”2025″,”Difference 2018-2025″],”rows”:[[“Daily newspapers”,”Local daily newspaper”,”43%”,”33%”,”36%”,”-7″],[“TV news stations”,”Local TV news station”,”70%”,”64%”,”65%”,”-5″],[“Radio stations”,”Local radio station”,”56%”,”52%”,”52%”,”-4″],[“Non-daily newspapers”,”Other community or specialized newspaper (beyond the daily newspaper)”,”33%”,”30%”,”33%”,”0″],[“Community or neighborhood newsletter or listserv”,”Community or neighborhood newsletter or listserv”,”33%”,”31%”,”37%”,”+4″],[“Local organizations, e.g., churches, school groups or political groups”,”Local organizations, such as churches, school groups, or political groups”,”35%”,”39%”,”40%”,”+5″],[“Local government agencies or officials”,”Local government agencies or officials, such as city council offices or libraries”,”30%”,”35%”,”40%”,”+10″],[“Online forums or discussion groups, e.g., community Facebook groups or Nextdoor”,”Local online forums or discussion groups, such as community Facebook groups or Nextdoor”,”38%”,”52%”,”52%”,”+14″],[“Other online-only sources”,”A news source that publishes online only, and is not included in any of the previous categories”,”15%”,”33%”,”42%”,”+27″],[“News influencers”,”Individuals who have a large following on social media and often post about news or political or social items, sometimes referred to as “news influencers””,”NA”,”NA”,”36%”,””]],”footer”:[]}}” data-wp-init–detect-web-share-support=”callbacks.detectWebShareSupport” data-wp-init–sync-table-height=”callbacks.syncTableHeight” data-png-url=” data-has-csv=”true” data-post-url=” data-chart-url=” data-chart-title=”Where Americans get local news”>


Where Americans get local news

% of U.S. adults who say they often or sometimes get local news and information from …

Note: “News influencers” was asked for the first time in 2025.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Where Americans get local news

% of U.S. adults who say they often or sometimes get local news and information from …

Group Group 2018 2024 2025 Difference 2018-2025
Daily newspapers Local daily newspaper 43% 33% 36% -7
TV news stations Local TV news station 70% 64% 65% -5
Radio stations Local radio station 56% 52% 52% -4
Non-daily newspapers Other community or specialized newspaper (beyond the daily newspaper) 33% 30% 33% 0
Community or neighborhood newsletter or listserv Community or neighborhood newsletter or listserv 33% 31% 37% +4
Local organizations, e.g., churches, school groups or political groups Local organizations, such as churches, school groups, or political groups 35% 39% 40% +5
Local government agencies or officials Local government agencies or officials, such as city council offices or libraries 30% 35% 40% +10
Online forums or discussion groups, e.g., community Facebook groups or Nextdoor Local online forums or discussion groups, such as community Facebook groups or Nextdoor 38% 52% 52% +14
Other online-only sources A news source that publishes online only, and is not included in any of the previous categories 15% 33% 42% +27
News influencers Individuals who have a large following on social media and often post about news or political or social items, sometimes referred to as “news influencers” NA NA 36%

Note: “News influencers” was asked for the first time in 2025.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Many U.S. adults also get local news from people in their community, such as family, friends and neighbors. About three-quarters of Americans (72%) say they often or sometimes get news from other local residents, up slightly from the 66% who said the same in 2018.

__ get local news and information from other local residents such as friends, family and neighbors”,”note”:”Note: Respondents who did not answer are not shown.”,”source”:”Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.”,”tag”:”PEW-KNIGHT INITIATIVE”,”tableData”:{“header”:[“Year”,”NET Often/ Sometimes”,”Often”,”Sometimes”,”Hardly ever”,”Never”],”rows”:[[“2025″,”72%”,”14%”,”58%”,”21%”,”7%”],[“2024”,”73%“,”18%”,”55%”,”20%”,”6%”],[“2018″,”66%”,”17%”,”49%”,”24%”,”9%”]],”footer”:[]}}” data-wp-init–detect-web-share-support=”callbacks.detectWebShareSupport” data-wp-init–sync-table-height=”callbacks.syncTableHeight” data-png-url=” data-has-csv=”true” data-post-url=” data-chart-url=” data-chart-title=”Getting news from family, friends, and neighbors”>


Getting news from family, friends, and neighbors

% of U.S. adults who say they __ get local news and information from other local residents such as friends, family and neighbors

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Getting news from family, friends, and neighbors

% of U.S. adults who say they __ get local news and information from other local residents such as friends, family and neighbors

Year NET Often/ Sometimes Often Sometimes Hardly ever Never
2025 72% 14% 58% 21% 7%
2024 73% 18% 55% 20% 6%
2018 66% 17% 49% 24% 9%

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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What platforms do Americans use for local news?

More U.S. adults still prefer television than any other pathway to local news, even though the share who express this preference has decreased from 41% in 2018 to 34% in 2025. Meanwhile, the share of U.S. adults who say they prefer social media sites and news websites or apps for local news has increased slightly since 2018.

_ for getting local news and information”,”note”:””,”source”:”Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.”,”tag”:”PEW-KNIGHT INITIATIVE”,”tableData”:{“header”:[“Year”,”A print newspaper”,”Radio”,”Television”,”A social media site”,”A news website or app”],”rows”:[[“2018″,”13%”,”8%”,”41%”,”15%”,”23%”],[“2024″,”9%”,”9%”,”32%”,”23%”,”26%”],[“2025″,”8%”,”8%”,”34%”,”20%”,”28%”]],”footer”:[]}}” data-wp-init–detect-web-share-support=”callbacks.detectWebShareSupport” data-wp-init–sync-table-height=”callbacks.syncTableHeight” data-png-url=” data-has-csv=”true” data-post-url=” data-chart-url=” data-chart-title=”Local platform preferences”>


Local platform preferences

% of U.S. adults who say they prefer __ for getting local news and information

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Local platform preferences

% of U.S. adults who say they prefer __ for getting local news and information

Year A print newspaper Radio Television A social media site A news website or app
2018 13% 8% 41% 15% 23%
2024 9% 9% 32% 23% 26%
2025 8% 8% 34% 20% 28%

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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The proliferation of digital platforms as local news sources can be seen even in the way Americans now interact with traditional news outlets, like local TV news and local daily newspapers.

Slightly over half of those who say they get news from local TV (56%) say they primarily turn to a station on traditional television for that news, a decline since 2018, when 76% used a TV. The remaining 43% say they primarily get their local TV station’s news online, whether from the station’s website, app, emails or social media posts.

The way Americans get the news from their local newspapers has moved even further in a digital direction. About two-thirds of those who say they get news from local daily newspapers (68%) primarily get that news online, compared with 43% in 2018.

Paying for local news

A majority of U.S. adults (57%) still say their local news outlets are doing at least somewhat well financially. But 39% say they are not doing well – up from 24% who said the same in 2018.

__ financially”,”note”:”Note: Respondents who did not answer are not shown.”,”source”:”Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025.u00a0″,”tag”:”PEW-KNIGHT INITIATIVE”,”tableData”:{“header”:[“Year”,”NET Very/Somewhat well”,”NET Not too/Not at all well”],”rows”:[[“2025″,”57%”,”39%”],[“2024″,”63%”,”33%”],[“2018″,”71%”,”24%”]],”footer”:[]}}” data-wp-init–detect-web-share-support=”callbacks.detectWebShareSupport” data-wp-init–sync-table-height=”callbacks.syncTableHeight” data-png-url=” data-has-csv=”true” data-post-url=” data-chart-url=” data-chart-title=”Perceived financial health of local news outlets”>


Perceived financial health of local news outlets

% of U.S. adults who think their local news outlets are doing __ financially

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025. 

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Perceived financial health of local news outlets

% of U.S. adults who think their local news outlets are doing __ financially

Year NET Very/Somewhat well NET Not too/Not at all well
2025 57% 39%
2024 63% 33%
2018 71% 24%

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025. 

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The vast majority of Americans (88%) say they have not paid or given money to any local news source in the past year, whether by subscribing, donating or becoming a member. Just 12% say they have done this.

__ in the past year”,”note”:”Note: Respondents were asked if they had “directly paid or given money to any local news sources by subscribing, donating, or becoming a member.” Those who did not answer are not shown.”,”source”:”Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025.”,”tag”:”PEW-KNIGHT INITIATIVE”,”tableData”:{“header”:[“Year”,”Paid for local news”,”Not paid for local news”],”rows”:[[“2025″,”12%”,”88%”],[“2024″,”15%”,”85%”],[“2018″,”14%”,”84%”]],”footer”:[]}}” data-wp-init–detect-web-share-support=”callbacks.detectWebShareSupport” data-wp-init–sync-table-height=”callbacks.syncTableHeight” data-png-url=” data-has-csv=”true” data-post-url=” data-chart-url=” data-chart-title=”Share of U.S. adults who pay for local news”>


Share of U.S. adults who pay for local news

% of U.S. adults who say they have __ in the past year

Note: Respondents were asked if they had “directly paid or given money to any local news sources by subscribing, donating, or becoming a member.” Those who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025.

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Share of U.S. adults who pay for local news

% of U.S. adults who say they have __ in the past year

Year Paid for local news Not paid for local news
2025 12% 88%
2024 15% 85%
2018 14% 84%

Note: Respondents were asked if they had “directly paid or given money to any local news sources by subscribing, donating, or becoming a member.” Those who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025.

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When those who have not paid for local news in the past year are asked why, half say the main reason they do not pay for local news is because they can find plenty of it for free. About three-in-ten (29%) say their main reason is that they’re not interested enough to pay for it. Another 10% say it’s too expensive, and 9% say that the news available to them is not good enough to pay for. These shares have largely stayed steady since 2018.


Why U.S. adults don’t pay for local news

Among U.S. adults who have not paid or given money to any local news source in the past year, % who say the main reason they didn’t pay is …

Chart

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025.

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Why U.S. adults don’t pay for local news

Among U.S. adults who have not paid or given money to any local news source in the past year, % who say the main reason they didn’t pay is …

Year Can find plenty of free local news Not interested enough in local news to pay for it It’s too expensive The news provided is not good enough to pay for
2025 50% 29% 10% 9%
2024 49% 30% 8% 10%
2018 49% 26% 12% 10%

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Aug. 18-24, 2025.

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How important is local news?

A large majority of U.S. adults (80%) say that local news outlets are at least somewhat important to the well-being of their local community. There has been a recent decline in the share of Americans who say their local news outlets are extremely or very important: 34% say this in 2025, compared with 44% who said the same a year prior.


Importance of local news outlets

% of U.S. adults who say local news outlets are __ to the well-being of their local community

Chart

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Importance of local news outlets

% of U.S. adults who say local news outlets are __ to the well-being of their local community

Year Extremely important Very important Somewhat important Not too important Not at all important
2024 12% 32% 41% 12% 3%
2025 8% 26% 47% 14% 4%

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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How many Americans have spoken with a local journalist?

About a quarter (23%) of Americans say they have ever spoken with a local journalist, roughly the same as the portion who said this in 2016. Americans with a college degree or more are more likely to have done this (30%) than those with a high school diploma or less (17%).


Interactions with local journalists

% of U.S. adults who say they …

Chart

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Interactions with local journalists

% of U.S. adults who say they …

Year Have spoken with a local journalist Have never spoken with a local journalist
2025 23% 76%
2024 22% 78%
2018 21% 78%
2016 26% 74%

Note: Respondents who did not answer are not shown.

Source: Pew Research Center survey of U.S. adults conducted Dec. 8-14, 2025.

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Local news behaviors and attitudes by demographics

Following local news by demographics

U.S. adults 21%
Men 21%
Women 22%
Ages 18-29 15%
30-49 17%
50-64 23%
65+ 32%
HS or less 25%
Some college 19%
College+ 20%
White 20%
Black 34%
Hispanic 21%
Asian* 14%
Rep/Lean Rep 21%
Dem/Lean Dem 22%

Local news platform use by demographics

TV news stations Radio stations Online forums or groups, e.g., Facebook groups or Nextdoor Other online-only sources Local govt. agencies and officials Local organizations, e.g., churches, school groups or political groups Newsletters/Listservs News influencers Daily newspapers Non-daily newspapers
U.S. adults 65% 52% 52% 42% 40% 40% 37% 36% 36% 33%
Men 63% 51% 46% 43% 36% 37% 33% 33% 35% 31%
Women 67% 53% 57% 41% 43% 43% 40% 40% 37% 35%
Ages 18-29 48% 36% 54% 48% 38% 37% 31% 51% 29% 31%
30-49 60% 54% 60% 47% 43% 40% 38% 45% 36% 34%
50-64 74% 61% 49% 42% 39% 38% 38% 29% 35% 33%
65+ 78% 54% 40% 31% 39% 43% 40% 19% 42% 34%
HS or less 70% 55% 50% 38% 38% 40% 36% 39% 35% 32%
Some college 67% 54% 57% 45% 41% 40% 36% 38% 35% 33%
College+ 58% 47% 48% 45% 42% 39% 39% 32% 37% 34%
White 64% 51% 51% 40% 38% 38% 35% 31% 35% 33%
Black 76% 56% 51% 46% 46% 47% 38% 45% 41% 36%
Hispanic 66% 56% 55% 48% 41% 42% 42% 48% 34% 34%
Asian* 59% 44% 46% 42% 43% 32% 38% 40% 37% 33%
Rep/Lean Rep 65% 53% 53% 42% 37% 44% 38% 36% 32% 32%
Dem/Lean Dem 65% 51% 51% 44% 44% 37% 37% 37% 40% 35%

Local news platform preference by demographics

A print newspaper Radio Television A social media site (such as Facebook or TikTok) A news website or app
U.S. adults 8% 8% 34% 20% 28%
Men 8% 9% 33% 20% 30%
Women 9% 7% 36% 21% 25%
Ages 18-29 7% 8% 10% 41% 30%
30-49 6% 8% 22% 27% 36%
50-64 6% 10% 45% 11% 27%
65+ 14% 8% 60% 3% 14%
HS or less 8% 7% 43% 21% 19%
Some college 7% 9% 34% 23% 26%
College+ 10% 9% 24% 17% 39%
White 10% 9% 34% 16% 29%
Black 4% 6% 40% 25% 23%
Hispanic 4% 7% 34% 28% 25%
Asian* 8% 8% 23% 27% 34%
Rep/Lean Rep 9% 10% 35% 20% 25%
Dem/Lean Dem 7% 7% 31% 22% 31%

Importance of local news by demographics

U.S. adults 80%
Men 79%
Women 82%
Ages 18-29 77%
30-49 80%
50-64 81%
65+ 83%
HS or less 77%
Some college 83%
College+ 82%
White 80%
Black 83%
Hispanic 82%
Asian* 84%
Rep/Lean Rep 75%
Dem/Lean Dem 86%

Paying for local news by demographics

U.S. adults 12%
Men 11%
Women 13%
Ages 18-29 11%
30-49 9%
50-64 9%
65+ 19%
HS or less 9%
Some college 9%
College+ 17%
White 13%
Black 11%
Hispanic 9%
Asian* 12%
Rep/Lean Rep 8%
Dem/Lean Dem 17%

Find out more

This fact sheet was compiled by Research Analyst Naomi Forman-Katz, Research Assistant Joanne Haner and Senior Researcher Elisa Shearer. Associate Digital Producer Justine Coleman, Associate Director of Design and Production Peter Bell and Research Analyst Christopher St. Aubin also contributed.

Here are the questions used for this analysis, the topline and the survey methodology from the survey conducted in August 2025.

Here are the questions, topline and methodology from the survey conducted in December 2025.

Follow these links for related research:

This is a Pew Research Center analysis from the Pew-Knight Initiative, a research program funded jointly by The Pew Charitable Trusts and the John S. and James L. Knight Foundation. Find related reports online at

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